Honda Powersports is a division of Honda Motor Company, a renowned Japanese automobile and motorcycle manufacturer. Honda Powersports is responsible for designing, manufacturing, and marketing a wide...
The 2022 Honda CRF250R TV spot, "First Look," is a thrilling showcase of the brand's newest dirt bike model, featuring real-life professional motocross riders Jett and Hunter Lawrence. Set to the powerful rock track "We Will Overcome" by Glory Oath + Blood, the ad captures the adrenaline-fueled excitement of off-road racing.
The spot begins with a striking aerial shot of Jett and Hunter Lawrence speeding through an expansive desert landscape, kicking up plumes of dust in their wake. As the camera zooms in on the sleek new Honda CRF250R bikes, viewers are treated to a series of close-up shots of their innovative design and superior performance features.
Throughout the ad, Jett and Hunter Lawrence provide commentary on their experience testing out the new Honda CRF250R model. "It's got a lot of power and it's very smooth," Jett says, while Hunter raves about the bike's exceptional handling. Their expert feedback is complemented by stunning footage of the riders expertly navigating rocky terrain and soaring through the air off steep jumps.
The spot concludes with a final shot of the Lawrence brothers speeding off into the distance on their Honda CRF250R bikes, accompanied by the triumphant chorus of "We Will Overcome." Overall, "First Look" is an exciting, high-energy advertisement that showcases Honda's commitment to delivering top-of-the-line motocross performance.
2022 Honda CRF250R TV commercial - First Look produced for Honda Powersports was first shown on television on August 21, 2021.
This commercial plays a song by Glory Oath + Blood, Iros Young called Rookie Got Moves.
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