What the Aspiration TV commercial - Save Money, Save the Planet is about.

Title: Aspiration TV Spot: 'Save Money, Save the Planet'

[Opening scene]

The commercial opens with a stunning aerial shot of a vibrant, bustling city. People can be seen going about their daily lives, surrounded by skyscrapers and bustling streets. The camera slowly pans down to focus on a young woman named Emily, who is walking purposefully down the street, holding a reusable shopping bag.

[Narrator voiceover]

Narrator: In a world of endless choices, Emily knows that her decisions can make a difference.

[Scene transition]

The scene transitions to Emily entering a grocery store. She carefully selects produce from the local farmers' section and places them in her reusable bag. The camera zooms in on the price tags, showing that these sustainable options are affordable and accessible.

[Narrator voiceover]

Narrator: Meet Emily, an everyday advocate for the environment and her wallet.

[Scene transition]

Emily is now in her kitchen, preparing a delicious meal. The camera captures her pouring ingredients from glass jars into a reusable glass container, avoiding single-use packaging. She smiles, satisfied with her eco-conscious choices.

[Narrator voiceover]

Narrator: With Aspiration's Save Money, Save the Planet initiative, Emily has found a way to align her values with her finances.

[Scene transition]

The camera cuts to a split screen, showing Emily reviewing her Aspiration app on her smartphone. On one side, she sees her spending categorized into different environmental impact categories. On the other side, she views her savings growing steadily.

[Narrator voiceover]

Narrator: With Aspiration, Emily easily tracks her spending, and Aspiration's unique Conscience Coalition helps her make sustainable choices every day.

[Scene transition]

Emily is now seen attending a local community clean-up event, wearing a bright green t-shirt with the Aspiration logo. She joins a group of volunteers, working together to remove litter from a nearby park.

[Narrator voiceover]

Narrator: Emily doesn't just save money—the impact of her choices ripples through her community, spreading change like wildfire.

[Scene transition]

The commercial concludes with a heartwarming scene, showing Emily and other community members enjoying a picnic in the now clean park. They raise their glasses in a toast, filled with hope and gratitude.

[Narrator voiceover]

Narrator: Join Emily and countless others who choose to save money while saving the planet. Aspiration—an ally for your finances and the environment.

[Closing shot]

The final shot displays the Aspiration logo, with the tagline "Save Money, Save the Planet."

[Voiceover]

Voiceover: Aspiration—It's time to make a difference.

[End]

Note: The above script provides an outline for a TV spot promoting Aspiration's "Save Money, Save the Planet" initiative. Additional production elements, such as specific visuals, music, and actors, would need to be incorporated to complete the commercial.

Aspiration TV commercial - Save Money, Save the Planet produced for Aspiration was first shown on television on January 6, 2019.