What the Ever.com TV commercial - Perfect Shot is about.
The Ever.com TV spot, 'Perfect Shot' is a beautifully crafted advertisement that showcases the power of photography in storytelling. The ad features a young, ambitious photographer, who is on a solo adventure to capture a once-in-a-lifetime shot of a bald eagle. As she treks through the wilderness, the photographer stumbles upon a breathtaking view of the eagle's nest on the top of a towering tree.
With a sense of determination and focus, the photographer sets up her camera in the perfect spot to capture the eagle's flight. The scene cuts to an intense moment when the photographer is about to press the capture button, but a gust of wind shakes her tripod, and the camera goes out of focus.
In a frantic attempt to get the perfect shot, the photographer fights all odds and overcomes the challenges to capture an awe-inspiring image of the eagle soaring high in the sky. The ad ends with the slogan 'Ever.com - The Ultimate in Storage Protection,' reminding the viewers that Ever.com is the perfect platform for storing and sharing your precious photographs.
Overall, the 'Perfect Shot' TV spot is a remarkable testament to the power of resilience and perseverance. The ad successfully highlights the passion and dedication that goes into capturing the perfect moment, and associating it with a storage platform like Ever.com. Such a great TV spot that showcases the importance of storytelling through photography and how important a trusted storage platform is to protect our valuable memories.
Ever.com TV commercial - Perfect Shot produced for
Ever.com
was first shown on television on May 3, 2017.
Frequently Asked Questions about ever.com tv spot, 'perfect shot'
A TV spot is like an advert you see on television for services or products. It has a story, actors and a message and it aims to convince the viewer of the benefits of the product or service the advertiser is promoting.
A Doritos commercial featuring two men attacked in a gym for stealing someone else's Doritos was seen by an estimated 116.2 million viewers last Super Bowl Sunday, making it the most watched television commercial of all time, according to The Nielsen Company.
The best ad campaigns are often the ones that clearly articulate the brand value to their audience, either intrinsically or extrinsically. People don't want to work hard to figure out what you're trying to tell them. So, ensure that you clearly communicate your message and that it doesn't lead to confusion.
TV's Most Memorable Commercials
- 1959: The First Ever Barbie Commercial.
- 1965: The Oscar Mayer Wiener Jingle.
- 1970: Tootsie Roll Tootsie Roll Pop.
- 1971: Coca-Cola “Hilltop”
- 1971: Keep America Beautiful's “Crying Indian”
- 1971: Life Cereal “Three Brothers”
- 1979: Coca-Cola “Mean Joe Greene”
- 1984: Apple Computer “1984”
The standard length of a TV ad is 30 seconds long and approximately half of all ads are 30 seconds. However, ads can also be 10, 20, 40, 50, 60 seconds or longer.
A 30-second slot on daytime TV can cost between £1,100 to £2,200 peak rates for shows such as Hollyoaks and Catastrophe are around £10,000 to £20,000. Channel 4 have done a great job of acquiring top-rated shows and commissioning must-watch shows like Gogglebox.
15 Of The Most Iconic Advertising Campaigns Of All Time
- Hoover – It Beats…
- De Beers – A Diamond is Forever (1947)
- US Military – I Want You (1916)
- Volkswagen – Think Small (1959)
- Google – Year in Search (2017)
- Nike – Just Do It (1988)
- Dos Equis – The Most Interesting Man in the World (2006)
- Pepsi- Is Pepsi OK? (
The billion-view mark was first passed by Gangnam Style in December 2012. On January 13, 2022, Pinkfong's "Baby Shark" became the first video to hit 10,000,000,000 views, being the most-watched video on YouTube ever. Views represent how many times a video is watched.
It conveys a message promoting, and aiming to market, a product, service or idea. Advertisers and marketers may refer to television commercials as TVCs.
A memorable and effective TV ad is one where the audience not only remembers the ad, but also 'feels' brand and message behind the ad. So, what is the key to creating high performing TV ads? One of the secrets of successful TV ads is the story you are able to bring alive in the minds of your audience.
A commercial is an advertisement for a business. Commercial activity is selling goods or services for profit. There's also commercial trading in the forward and futures markets, generally done for hedging purposes.
In this instance, “gross rating points” are used, or GRP, to measure the impact of an ad. GRP is an important TV advertisement term which can be obtained by multiplying the size of the audience by the number of times they saw the advertisement within a certain amount of time.
