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Advertisers of the 1&1 My Website TV Spot, 'Business Website'

1&1 My Website TV commercial - Business Website
1&1 Internet

1&1 Internet is a web hosting company that was founded in 1988 in Germany. The company provides a range of web hosting services, including domain registration, website building tools, and web hosting...

What the 1&1 My Website TV commercial - Business Website is about.

1&1 My Website TV commercial - Business Website

Title: 1&1 My Website TV Spot - "Business Website"

Introduction:In the competitive world of business, having a strong online presence is crucial for success. Thankfully, with 1&1 My Website, creating a professional business website has never been easier. Let's dive into the exciting TV spot that showcases the power and convenience of this innovative service.

Scene 1: Opening ShotThe TV spot starts with a captivating aerial view of a bustling city, symbolizing the fast-paced nature of the business world.

Scene 2: Introducing 1&1 My WebsiteAs the scene transitions, we are introduced to the dynamic and user-friendly interface of 1&1 My Website. The screen shows a business owner browsing different design templates for their website, highlighting the platform's versatility.

Voiceover:"Your business deserves a website as remarkable as your products and services. Introducing 1&1 My Website - the ultimate solution for building a powerful online presence."

Scene 3: Designing a Stunning WebsiteThe camera zooms in on the screen, focusing on the business owner as they select a fresh and modern design template. The user-friendly drag-and-drop editor allows for easy customization of layout, color schemes, and content, giving the website a unique and compelling look.

Voiceover:"Bring your vision to life with our intuitive drag-and-drop editor. Customize the layout, colors, and content to match your brand."

Scene 4: Seamless Integration of FeaturesThe TV spot then showcases how 1&1 My Website seamlessly integrates essential features and functionalities. The user adds interactive contact forms, e-commerce capabilities, and social media integration effortlessly, amplifying their website's effectiveness.

Voiceover:"Capture leads, sell products, and connect with your customers through interactive contact forms, e-commerce solutions, and social media integration. All in one place."

Scene 5: Optimizing for Mobile DevicesThe TV spot shifts focus to the importance of mobile optimization. It showcases a preview of the website on different devices, highlighting its responsive design and its ability to adapt to any screen size.

Voiceover:"Don't miss out on potential customers. With our mobile optimization feature, your website will look stunning on any device, ensuring a seamless user experience."

Scene 6: Obtaining Online VisibilityThe final scene demonstrates how 1&1 My Website helps businesses increase their online visibility effortlessly. The screen shows the business owner navigating through the built-in SEO tools, optimizing their website for search engines and driving organic traffic.

Voiceover:"Boost your online visibility with ease. Our built-in SEO tools will help you optimize your website and improve search engine rankings."

Scene 7: Call to ActionThe TV spot concludes with a strong call to action, encouraging viewers to visit the 1&1 My Website website or call the provided number to start building their own stunning business website.

Voiceover:"Ready to take your business to the next level? Visit our website or call the number on your screen to get started today."

Conclusion:1&1 My Website's TV spot elegantly showcases how this innovative platform provides businesses with the tools and flexibility to create professional and effective websites quickly and effortlessly. With its user-friendly interface, seamless integration of features, mobile optimization, and built-in SEO tools, 1&1 My Website empowers businesses to stand out in the digital landscape. Don't miss the opportunity to harness the power of 1&1 My Website and elevate your business to new heights in the online world.

1&1 My Website TV commercial - Business Website produced for 1&1 Internet was first shown on television on June 2, 2013.

Frequently Asked Questions about 1&1 my website tv spot, 'business website'

TV spots are the most common form of TV advertising. They are the adverts that we encounter at the beginning, middle and end of all our favourite shows, across linear TV and broadcast VOD.

The company was founded in 2012 and is headquartered in Bellevue, Washington.

A 30-second slot on daytime TV can cost between £1,100 to £2,200 peak rates for shows such as Hollyoaks and Catastrophe are around £10,000 to £20,000. Channel 4 have done a great job of acquiring top-rated shows and commissioning must-watch shows like Gogglebox.

In the United States, a 30-second commercial spot on a popular prime-time TV show can cost about $100,000. However, in some European countries, it costs less than $10,000. Depending on the market, the average cost of a 30-second TV advertisement will be around $8,000.

Sean Muller iSpot Founder and CEO, Sean Muller, saw a big-production commercial air on TV and searched to find any data on the ad, but was met with a severe lack of information. In 2012, he set out to create the world's only complete TV ad catalog -- housing data on brands, products, actors, and more.

iSpot.tv is a private company and not publicly traded.

Depending on the complexity of the shoot and the editing required, production costs for a 30-second ad may range from $1,000 to more than $50,000. Broadcasting costs, however, make up the bulk of the price, averaging just under $105,000 for a 30-second commercial on network television.

Not surprisingly, commercial cost will vary based on length. If a station can sell a 30-second ad for $1000, they may choose to sell two 15-second spots for $500 each. Although it is typical for longer commercials to cost more than shorter ones, it is not always the case that the cost-per-second is the same.

THE LENGTH OF YOUR COMMERCIAL DOES NOT DICTATE PRICE However, a 30-second spot likely can be created somewhere between $1,500 and up to $150K, which is an enormous spread. These budgets are so far apart that determining the average cost of a TV commercial based on its length may feel next to impossible.

Our Story. iSpot Founder and CEO, Sean Muller, saw a big-production commercial air on TV and searched to find any data on the ad, but was met with a severe lack of information. In 2012, he set out to create the world's only complete TV ad catalog -- housing data on brands, products, actors, and more.

ISpot.tv Receives $325 Million Investment From Goldman Sachs to Expand TV Ad Measurement. ISpot.tv, a company whose software helps advertisers to measure the reach of TV and streaming-video campaigns, today said it had received a $325 million investment from Goldman Sachs Asset Management.

30-second TV Ad Cost by Cable TV Channel

Cable ChannelCPM
Discovery$45 to $125
ESPN$45 to $250
Food Network$35 to $150
Fox News$50 to $400

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