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Advertisers of the Axe TV Spot, 'Readjusting Won't Be Easy' Song by Matt Monro

Axe TV commercial - Readjusting Wont Be Easy
Axe (Deodorant)

Axe, also known as Lynx in some parts of the world, is a widely recognized brand that specializes in personal care products, particularly deodorants for men. With its bold marketing campaigns and edgy...

What the Axe TV commercial - Readjusting Wont Be Easy is about.

Axe TV commercial - Readjusting Wont Be Easy

The Axe TV Spot featuring the song 'Readjusting Won't Be Easy' by Matt Monro is a gripping advertisement that captures the essence of the Axe brand. The commercial showcases a young man, ruggedly handsome, who is confidently walking through a city street with a sense of purpose. As he strides down the street, it becomes evident that he is holding a can of Axe in his hand.

As the camera follows him, the young man is seen turning to look at several women who catch his eye. However, each time he attempts to make a move, the women slip away. The music is a perfect fit for the scene, as the lyrics talk about how tough it can be when things don't go as planned.

Throughout the commercial, the young man becomes increasingly frustrated as he struggles to make a connection with the women around him. However, his determination to succeed never falters. Finally, in the closing scene, a beautiful young woman approaches him, and they share a flirty smile. The commercial ends with the tagline, 'Readjusting won't be easy, but Axe can help.'

Overall, the advertisement is a powerful representation of the Axe brand, which is rooted in confidence and sexuality. With its catchy jingle and clever storyline, the Axe TV Spot is sure to capture the attention of young men everywhere.

Axe TV commercial - Readjusting Wont Be Easy produced for Axe (Deodorant) was first shown on television on July 13, 2020.

Song from commercial Axe TV Spot, 'Readjusting Won't Be Easy' Song by Matt Monro

"Born Free" by Matt Monro"Born Free" is a popular song originally written by John Barry and Don Black for the 1966 British drama film of the same name ), which tells the story of Elsa the lioness. The song won an Academy Award for Best Original Song and was performed by Matt Monro, a British singer, in the film's opening credits.

The song is well-known for its simple yet memorable melody and uplifting lyrics. It has since become a classic, covered by various artists over the years. Matt Monro's version is particularly popular and has been remastered several times, including a remastered version released in 2021.

The lyrics of "Born Free" celebrate the idea of freedom and the beauty of nature. They speak of being "free as the wind blows" and "free to follow your heart," and encourage listeners to live life to the fullest. The song's message of liberation and living in harmony with nature has resonated with audiences for decades, making it a timeless classic.

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Agenices

Agenices of the Axe TV Spot, 'Readjusting Won't Be Easy' Song by Matt Monro

Axe TV commercial - Readjusting Wont Be Easy
BBH

BBH stands for Brown Brothers Harriman, which is a private financial company that offers a wide range of services, including investment management, private banking, and investor services. It was found...

Axe TV commercial - Readjusting Wont Be Easy
The Martin Agency

The Martin Agency is a full-service advertising agency based in Richmond, Virginia, United States. The company was founded in 1965 by David Martin and has since grown to become one of the leading adve...

Products

Products Advertised

Axe (Deodorant) Apollo Deodorant Body Spray
Axe (Deodorant) Black Deodorant Body Spray
Axe (Deodorant) Phoenix Deodorant Body Spray
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