Coors Light television commercial 2021

What the Coors Light TV commercial - Lookin for Love is about.

Coors Light's TV spot featuring the song 'Lookin for Love' by Johnny Lee is a nostalgic trip down memory lane for those who grew up in the '80s. The commercial opens with a man sitting alone at a bar, looking for something to lift his spirits. His quest seems to be over when a woman walks in and begins to dance to the upbeat tune of Johnny Lee's classic song.

As the woman continues to dance, the man's mood lightens up, and he orders two Coors Light beers. The pair then begin to dance together, enjoying the refreshing taste of Coors Light and the company of each other.

The TV spot cleverly plays on the lyrics of the song, "Lookin' for love in all the wrong places," by suggesting that the man has finally found what he has been searching for in Coors Light and the woman dancing next to him.

The marketing strategy behind the commercial hinges on the notion that Coors Light is the perfect drink to unwind with and enjoy with friends, whether it be at a bar or at home. The use of 'Lookin for Love' by Johnny Lee, adds a nostalgic touch to the ad, making it relatable to viewers who lived through the '80s and enjoyed the song in its heyday.

Overall, the Coors Light TV spot featuring the song 'Lookin for Love' by Johnny Lee is a clever and effective marketing tool that taps into the nostalgia of the '80s while promoting the refreshing and enjoyable taste of Coors Light.

Coors Light TV commercial - Lookin for Love produced for Coors Light was first shown on television on March 18, 2021.

Song from commercial Coors Light TV Spot, 'Lookin for Love' Song by Johnny Lee

"Lookin' for Love" is a popular country music song written by Wanda Mallette , Bob Morrison, and Patti Ryan. It was recorded by American country music singer Johnny Lee and released in 1980. The song gained significant popularity and became the #1 country record of that year.

The song is known for its catchy melody and heartfelt lyrics. It tells the story of a person who has spent a lifetime looking for love, often in the wrong places. The narrator reflects on their past experiences of searching for love in single bars and with good time lovers, only to realize that these encounters were never fulfilling or genuine.

"Lookin' for Love" gained further recognition as it was featured in the 1980 movie "Urban Cowboy." The film's soundtrack, which included the song, contributed to its widespread popularity. The soundtrack album reached #1 on the Billboard 200 chart and was certified triple platinum.

Johnny Lee's delivery of the song captures the emotions of longing and the desire to find true love. His heartfelt vocals and the relatable lyrics resonated with audiences, making "Lookin' for Love" a classic country music hit.

Since its release, the song has remained a beloved country music staple and is often associated with Johnny Lee's career. It continues to be played on radio stations and is celebrated as one of the standout songs of the 1980s country music scene.

If you'd like to listen to "Lookin' for Love," you can find it on platforms like YouTube and Spotify, as well as on Johnny Lee's album of the same name.