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Esurance TV commercial - Discovery Channel Promo: Shark Week
Esurance

Esurance is an online insurance company that specializes in providing auto insurance coverage. It is a subsidiary of Allstate, one of the largest insurance providers in the United States. Esurance of...

What the Esurance TV commercial - Discovery Channel Promo: Shark Week is about.

Esurance TV commercial - Discovery Channel Promo: Shark Week

The Esurance TV spot "Discovery Channel Promo: Shark Week" is a fantastic example of how creative marketing can be used to engage viewers and promote products. The commercial begins with a shark swimming in the ocean, accompanied by suspenseful music that sets the tone for the upcoming Shark Week event on the Discovery Channel.

The next scene shows a man in a wetsuit vlogging about his experience swimming with the sharks and expressing his excitement for Shark Week. As he finishes his vlog, he gets out of the water and is surprised to find his parked car has been destroyed. The man is then shown filling out an online insurance claim with Esurance.

The commercial ends with a clear message: shark attacks are unpredictable, but with Esurance, you can feel secure knowing you're covered if the unexpected were to happen.

The ad does an excellent job of promoting both Esurance's services and the upcoming Shark Week event. It also appeals to a large audience by combining entertainment with practical messaging and driving home the message that anything can happen when you're out in the ocean.

Overall, the Esurance TV spot "Discovery Channel Promo: Shark Week" is an engaging and creative commercial that leaves a lasting impression on viewers while promoting important life services.

Esurance TV commercial - Discovery Channel Promo: Shark Week produced for Esurance was first shown on television on July 26, 2019.

Frequently Asked Questions about esurance tv spot, 'discovery channel promo: shark week'

Discovery ChannelShark Week / Network Shark Week is an annual week of shark-based TV on the Discovery Channel.

It is from July 23rd to the 30th. As a reminder, Shark Week is a yearly educational special on the Discovery Channel. Its purpose is to protect sharks and correct misconceptions people have about sharks.

Shark Week first entered the cable TV ocean in the summer of 1988 when cable was still in its infancy. Lee says Discovery Channel launched the programming event to "captivate and educate," adding that Shark Week started as a counterpoint to the negative representations of sharks in popular culture and to provide ...

Shark Week 2023 | Watch | Discovery.

Among the changes coming to Shark Week 2023 are the ability to stream episodes on Max (formerly known as HBO Max), thanks to the merger that created Warner Bros. Discovery. Also new to Shark Week this year is host Jason Momoa, a fitting choice given the “Aquaman” star's ties to the ocean.

Shark Week 2023 Delivers Biggest Opening Night in 3 Years With More Than 5.3 Million Viewers.

Through exposing sharks to the public, and increasing their presence in social media, Sharkweek does provide those of us working in shark conservation a service. The programming allows for commentary, press and even raising some positive awareness for sharks.

Understanding the complexities of shark movements and distributions with respect to changing environment and anthropogenic threats is crucial for improving conservation. GSMP promotes the use of its scientific results to inform policy relating to shark conservation and the sustainable management of populations.

It began as a Discovery Channel marketing flourish - a way to draw viewers over the summer by yelling BOO! about beaches and oceans using the power of science. They've also used it in the past to encourage conservation and to highlight the problems that shark populations face, and they still say they do, to a degree.

Shark Week is an annual television event dedicated to sharks. It has been aired on the Discovery Channel since 1988. The concept for Shark Week was developed by Tom Golden, the then-executive producer at the Discovery Channel. The goal was to draw attention to and increase viewership during the summer season.

Programming information

YearDatesHost
2020August 9 - August 16Josh Gates
2021July 11 - July 18Josh Gates
2022July 24 - July 30Dwayne Johnson
2023Jason Momoa

Shark Week 2023 started on July 23 (Sunday) and is running through until July 30 (Saturday).

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Actors

Actors who starred in Esurance TV Spot, 'Discovery Channel Promo: Shark Week'

Dennis Quaid photo
Agenices

Agenices of the Esurance TV Spot, 'Discovery Channel Promo: Shark Week'

Esurance TV commercial - Discovery Channel Promo: Shark Week
Leo Burnett

Leo Burnett is a renowned advertising company that has been in operation for over 80 years. Founded in 1935 by Leo Burnett, the company has grown to become one of the most respected and revered advert...

Esurance TV commercial - Discovery Channel Promo: Shark Week
Media Contacts (MPG)

Media Contacts is a global marketing communications company that provides a wide range of digital services to clients worldwide. The company is part of the Havas Group, which is one of the largest mar...

Esurance TV commercial - Discovery Channel Promo: Shark Week
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

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Esurance Car Insurance
Esurance Homeowners Insurance
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