Cracker Barrel Old Country Store & Restaurant is a popular chain of restaurants and gift shops in the United States, known for its Southern-style cuisine, country decor, and friendly service. The comp...
Cracker Barrel Old Country Store and Restaurant's Homestyle Chicken TV Spot, '20 Under $12' showcases one of the restaurant's most beloved dishes while also highlighting its affordable pricing. The ad opens with an overhead shot of the Homestyle Chicken plate, with a voiceover saying, "For generations, Cracker Barrel has been serving our Homestyle Chicken, the dish everyone loves at a price everyone can afford."
As the camera zooms in on the dish, we see the golden-brown chicken breast served with creamy gravy and two sides, such as mashed potatoes and green beans. The voiceover continues, "Now, for a limited time, enjoy 20 Homestyle Chicken plates for under $12 each. That's quality homestyle cooking at a price that's always been our style."
Throughout the commercial, we see shots of families enjoying their meals together in the warm, welcoming atmosphere of a Cracker Barrel restaurant. The background music is upbeat and folksy, adding to the restaurant's country charm.
This TV spot effectively showcases Cracker Barrel's commitment to affordable pricing while also highlighting one of its most popular dishes. The Homestyle Chicken plate is a classic example of the restaurant's commitment to authentic, homestyle cooking, making it a staple dish for many households. By offering it at an unbeatable price, the restaurant is not only appealing to new customers but also reminding loyal patrons why they keep coming back for more.
Cracker Barrel Old Country Store and Restaurant Homestyle Chicken TV commercial - 20 Under $12 produced for Cracker Barrel Old Country Store and Restaurant was first shown on television on March 5, 2023.
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