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Cerveza Pacifico TV commercial - Paths
Cerveza Pacifico

Cerveza Pacifico is a popular Mexican beer company that has become a household name both locally and internationally. Founded in 1900, the company has been producing high-quality beer for more than a...

What the Cerveza Pacifico TV commercial - Paths is about.

Cerveza Pacifico TV commercial - Paths

Cerveza Pacifico's TV spot titled "Paths" takes viewers on a captivating journey of self-discovery and adventure. Set against the breathtaking backdrop of Mexico's Pacific coast, the commercial captures the essence of Cerveza Pacifico's brand identity – a spirit of exploration, curiosity, and embracing the unknown.

The ad begins with a young man standing at a crossroads, looking out into the vast horizon. As he takes a sip of Cerveza Pacifico, his eyes light up with a sense of possibility. With each sip, his imagination transports him to different places and moments, igniting a series of parallel storylines that intertwine throughout the commercial.

In one storyline, we find the young man hiking through dense jungles, pushing through the undergrowth with determination. The camera captures his excitement as he discovers a hidden waterfall, its cascading waters reflecting the golden sunlight. The man takes another sip, embracing the beauty around him and allowing his sense of wanderlust to guide his path.

In another scene, he finds himself atop a towering cliff overlooking the deep blue ocean. With bracing courage, he dives into the crystal-clear waters below, capturing the thrill and exhilaration of surfing gigantic waves as they crash against the rugged coastline.

The commercial seamlessly weaves together these parallel narratives, showcasing the diverse experiences that await those who dare to venture off the beaten path. Through it all, the central theme remains clear – Cerveza Pacifico is not just a beer, but a companion on the journey of exploration.

The tagline, "Discover your Pacifico," encapsulates the spirit of the brand and encourages viewers to embrace their own unique path, forge their own journeys, and experience the world through an adventurous lens. The ad reminds us that life is too short to stay within the confines of familiarity, urging us to break free from our comfort zones and explore the endless possibilities that lie beyond.

With its stunning visuals and captivating storytelling, the Cerveza Pacifico TV spot "Paths" inspires viewers to seize the moment, chase their dreams, and savor the taste of discovery. It leaves us with a sense of wanderlust and a thirst for adventure, all while reinforcing the idea that the best memories are often made when we step out of our comfort zone and follow our own unique path.

Cerveza Pacifico TV commercial - Paths produced for Cerveza Pacifico was first shown on television on December 27, 2020.

Frequently Asked Questions about cerveza pacifico tv spot, 'paths'

MAZATLÁN BORN IN MAZATLÁN In 1900, three German brewers established Cervecería del Pacifico in the small Mexican port town of Mazatlán. Word of the exceptionally drinkable pilsner-style lager traveled fast. Soon, thirst for Pacifico spread from Sinaloa and up the rugged Baja coastline.

Due to its low alcohol contents, it is easy to drink. However, it still packs a flavor punch - it's loved for its citrus flavor, refreshing taste, and familiar yet delicious vibe. What makes Pacifico Beer a good gift? The approachability of this classic Mexican beer is a big reason this drink is a great gift.

pilsner-style lager Pacifico is a pilsner-style lager with a crisp, refreshing flavor and a touch of grass-citrus and ocean mist. Pacifico is brewed with high-quality ingredients, including premium two-and-six-row barley, the finest variety of hops and special malts roasted through a unique process.

Pacifico is made with filtered water, malted barley, hops, corn and yeast. Its clean and hearty flavor makes Pacifico an exceptionally drinkable lager that s compatible with all types of food, especially seafood.

According to Jim Sabia, Crown Imports' chief marketing officer, 5.5 million cases of Pacifico are sold annually in the United States, over 40 percent of them in California. Crown Imports' goal, he said, is to increase sales to 10 million cases a year within 10 years.

Alcohol content: 4.5 percent. "Clara" means clear, blonde, as opposed to "oscura" (dark). The Pacífico brewery was bought by Mexican brewing giant Grupo Modelo in 1954, which was later acquired by the Belgian-Brazilian Anheuser-Busch InBev company.

Corona Corona is the best-selling beer produced by Mexico, and the best-selling non-domestic beer in both the U.S., U.K and Australia. It is one of the five most-consumed beers in the world, available in more than 150 countries. It is a lager, and was created in 1925 to celebrate Cervecería Modelo's tenth anniversary.

  • Modelo Especial. Not just the best-selling Mexican beer in America, it's now dollar-wise the second best-selling beer overall in the entire country after Bud Light.
  • Corona Extra.
  • Victoria.
  • Pacifico.
  • Negra Modelo.
  • Tecate.
  • Cervecera Hércules'

Still, a uniquely crisp finish manages to win over drinkers who are looking for a refreshing brew that's firmly in sessionable territory at 4.4% ABV.

Corona Corona is the best-selling beer produced by Mexico, and the best-selling non-domestic beer in both the U.S., U.K and Australia. It is one of the five most-consumed beers in the world, available in more than 150 countries.

The thing that sets Pacifico apart, really, is the gentle body. The crisp, pale lager reveals a surprising sweetness when you take the first sip. Cut it with a squeeze of lime and you have the perfect blend of sweet and sour.

Corona is the best-selling beer produced by Mexico, and the best-selling non-domestic beer in both the U.S., U.K and Australia. It is one of the five most-consumed beers in the world, available in more than 150 countries. It is a lager, and was created in 1925 to celebrate Cervecería Modelo's tenth anniversary.

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Actors who starred in Cerveza Pacifico TV Spot, 'Paths'

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Cerveza Pacifico Clara
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