Level Select is a US-based company that focuses on creating CBD-based products for athletes and individuals with an active lifestyle. The company's mission is to help people achieve their fitness goal...
Int. Living Room - Day
The television screen flickers to life, and a catchy tune starts playing as the Level Select TV spot begins. The camera pans across a picturesque California beach, with the golden sun setting in the background. The scene transitions to a close-up of a middle-aged man with a familiar face - legendary baseball player Steve Garvey.
Steve Garvey: (smiling) "Hi there! The years take a toll on all of us, but with Level Select, I've found a game-changer that keeps me in the game, day in and day out."
The camera zooms out to reveal a small table next to Steve, adorned with different sports memorabilia. Suddenly, a football magically appears out of thin air, landing perfectly in the hands of former NFL quarterback, Carson Palmer.
Carson Palmer: (throwing the football) "Yeah, that's right. Level Select knows how important it is to keep performing at your best, even as time catches up with you."
The camera transitions again, this time to a golf course. Professional golfer Rickie Fowler stands confidently, holding a golf club and gazing into the distance.
Rickie Fowler: (taking a swing) "You know, as a professional athlete, I've faced my fair share of aches and pains. That's why I rely on Level Select to get me through it all."
The camera cuts to a quick montage of each athlete utilizing Level Select products: Garvey applying a soothing cream to his shoulder, Palmer spritzing a topical spray on his knee, and Fowler massaging a cooling gel onto his lower back.
Voiceover: "Level Select: the all-natural CBD line specifically formulated for athletes and those seeking relief from aches and pains. Stay in the game with Level Select."
The camera pans out one last time, capturing the three sports icons together, each displaying a genuine smile of satisfaction.
Garvey, Palmer, and Fowler: (in unison) "Level Select. The choice to play on."
As the TV spot comes to an end, the Level Select logo appears on the screen, accompanied by the tagline, "Recover. Recharge. Repeat."
Level Select TV commercial - The Years Take a Toll produced for Level Select was first shown on television on December 29, 2021.
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