Upgrade, Inc. is a leading financial technology company that offers personal loans, credit monitoring and other credit-related products and services to consumers in the United States. Founded in 2016,...
Upgrade, Inc. is a leading financial technology company that offers personal loans, credit monitoring, and other financial services. Recently, the company released a new television spot called 'Stickers: Bitcoin Rewards', which aims to promote Upgrade's rewards program that offers customers the option to earn Bitcoin for using their Upgrade credit card.
The TV spot starts with a young woman walking down the street, excitedly peeling off stickers from various items and placing them onto her Upgrade credit card. The stickers feature different amounts of Bitcoin rewards, with some offering as much as $100 worth of the cryptocurrency.
As she makes her way through the city, she starts to accumulate a substantial amount of Bitcoin rewards on her Upgrade credit card. The spot emphasizes the simplicity of the rewards program and how easy it is to earn Bitcoin rewards by simply using the Upgrade credit card.
At the end of the TV spot, the young woman uses her Bitcoin rewards to purchase a pair of sneakers and treats herself to a coffee. The spot concludes with a voiceover that encourages viewers to sign up for the Upgrade credit card and start earning Bitcoin rewards today.
Overall, Upgrade's 'Stickers: Bitcoin Rewards' TV spot effectively promotes the company's rewards program and showcases the benefits of using the Upgrade credit card. The spot's creative approach and engaging visuals make it an effective marketing tool that is likely to resonate with a wide audience.
Upgrade, Inc. TV commercial - Stickers: Bitcoin Rewards produced for Upgrade, Inc. was first shown on television on January 19, 2022.
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