BOSTON (September 12, 2023) – Today, Dunkin'® welcomed back its #1 fan, Ben Affleck, in a new commercial that not only spotlights Artists Equity and Affleck's innovative vision but lifts the curtain on the brand's latest addition to its fall lineup.

The Cambridge-raised actor, who is frequently spotted balancing multiple Dunkin' iced coffees, is known as a loyal patron to the franchise that originated in Quincy, MA, not too far from his hometown. Affleck's love for the coffee company has spawned an ongoing partnership with Dunkin'.

Ben Affleck Ben Affleck, Ice Spice star in new Dunkin' commercial – NBC Boston.

commercial." Affleck reaches the front of the line and is met by two cashiers, a woman and Our Flag Means Death actor Matthew Maher, who try to place his familiar face.

Dunkin', founded in 1950, is the largest coffee and donuts brand in the United States, with more than 13,200 restaurants in nearly 40 global markets.

Why is the Dunkin logo pink and orange? Lucia DeRespinis, the designer of the logo, suggested that the colors were too “toasted” and that since donuts are meant to be fun, so should the brand and logo design. She suggested keeping the design but adding in her daughter's favorite colors, pink and orange.

Two years later, Dunkin' Donuts was officially born, and it is rumored that an Executive Architect came up with the name, inspired by the idea of dunking donuts into coffee. Four years later, Rosenberg had already opened five locations.

In 1950, William Rosenberg had an epiphany. After creating a delightful range of donuts for the people of Quincy, Massachusetts, he realised that everyone loved to dunk them in their coffee. The delicious combination of donuts and coffee became an experience to savour, and people kept coming back for more.

Jason Mantzoukas is the new voice of Dunkin Donuts.

The new spot stars Affleck and rap star Ice Spice, who conceptualize a new drink: The Ice Spice Munchkins Drink. “How are people going to connect you to Dunkin'?” Affleck asks the music star. “Yeah, I'm a Dunkin' girl,” she replies, suggesting the name of the drink as a “collab.”

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COMPANY SNAPSHOT Dunkin', founded in 1950, is the largest coffee and donuts brand in the United States, with more than 13,200 restaurants in nearly 40 global markets. Dunkin' is part of the Inspire Brands family of restaurants. For more information, visit InspireBrands.com.