What the Aleve TV commercial - Building a Playset is about.

The Aleve TV Spot 'Building a Playset' is a heartwarming commercial that tells the story of a father and son embarking on a fun and challenging journey of building a playset together. The ad opens with a middle-aged dad looking at his son's existing playset in the backyard, which is worn-down and in dire need of an upgrade.

The father takes on the challenge with enthusiasm, but as he starts work, he realizes how physically and mentally challenging the task is. He begins to feel the aches and pains of his many years and begins to struggle. The scene cuts to the father in bed, groaning in discomfort as he tries to sleep.

Enter Aleve! The commercial highlights the use of Aleve as a pain relief medication that helps the dad tackle the challenge of building the playset with more comfort and ease.

As he continues to work, the ad shows the father bonding with his son, and the playset coming together, piece by piece. The son's excitement is palpable, and the father's pride in his accomplishment is clear.

The commercial ends with the message that Aleve can help relieve pain from arthritis, headaches, muscle aches, and more, enabling people to achieve their goals, enjoy life, and build memories with those they love.

Overall, the Aleve TV Spot 'Building a Playset' is an excellent example of how pain relief medication can be an essential tool when it comes to enjoying life, bonding with family, and creating happy memories.

Aleve TV commercial - Building a Playset produced for Aleve was first shown on television on March 3, 2013.