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Advertisers of the Quicken Loans Super Bowl 2018 TV Spot, 'Translator' Ft. Keegan-Michael Key

Quicken Loans Super Bowl 2018 TV commercial - Translator Ft. Keegan-Michael Key
Quicken Loans

Quicken Loans, now known as Rocket Mortgage, is a well-known American mortgage lender. The company was founded in 1985 by Dan Gilbert and is headquartered in Detroit, Michigan. Quicken Loans has becom...

What the Quicken Loans Super Bowl 2018 TV commercial - Translator Ft. Keegan-Michael Key is about.

Quicken Loans Super Bowl 2018 TV commercial - Translator Ft. Keegan-Michael Key

The Quicken Loans Super Bowl 2018 TV spot titled 'Translator' Ft. Keegan-Michael Key was one of the most talked-about commercials of the year. The spot, which aired during the Super Bowl LII, featured comedian Keegan-Michael Key as a translator for a couple who were struggling to understand the jargon used by their loan officer.

The ad starts with the couple entering a loan officer's office, hoping to secure a mortgage for their dream home. The loan officer started spouting off all sorts of complicated jargon and technical terms, leaving the couple confused and overwhelmed. That's when Keegan-Michael Key appears as a translator, equipped with a whiteboard and marker.

Using his comedic timing and witty humor, Key translates the mortgage lingo for the couple in a way that's easy to understand. He draws delicious metaphors and images on the board to explain terms like "points", "ARM" (Adjustable-Rate Mortgage), and "Rate Lock." With Key's help, the couple finally understands what the loan officer is saying.

The Quicken Loans Super Bowl TV spot stands out because of Key's incredible performance. He uses his comedic skills to help viewers laugh and understand the confusing terms. The commercial's message is simple: navigating the home-buying process can be intimidating, but Quicken Loans makes it easy. The ad encourages viewers to check out Quicken Loans' Mortgage Calculator, which promises to provide a simple and easy-to-understand assessment of mortgage options.

Overall, the Quicken Loans Super Bowl TV spot was a smart and entertaining advertisement that stood out to viewers. The clever use of humor and the relatability of the confused couple make this ad a classic Super Bowl commercial.

Quicken Loans Super Bowl 2018 TV commercial - Translator Ft. Keegan-Michael Key produced for Quicken Loans was first shown on television on February 3, 2018.

Song from commercial Quicken Loans Super Bowl 2018 TV Spot, 'Translator' Ft. Keegan-Michael Key

"Bounce Back" by Big Sean is a song by American rapper Big Sean ). It was released as the lead single from his fourth studio album, "I Decided," which was released in 2017. The song was produced by Hitmaka, with additional production by Metro Boomin and Amaire Johnson.

The lyrics of "Bounce Back" focus on Sean's ability to rise above adversity and bounce back from setbacks. The song is an anthem that encourages listeners to learn from their mistakes and come back stronger. It embodies a message of resilience and determination.

" Bounce Back " was released on October 31, 2016, and gained popularity for its catchy beats and memorable lyrics. It reached the top 10 on the Hot R&B/Hip-Hop Songs chart, becoming Big Sean's 10th top 10 hit on that chart.

The official music video for "Bounce Back" was released on December 12, 2016, and has accumulated millions of views on YouTube. The song has also been streamed extensively on various music platforms.

If you would like to listen to "Bounce Back" by Big Sean, you can find it on YouTube, Spotify, and other streaming platforms.

Videos

Watch Quicken Loans Super Bowl 2018 TV Commercial, 'Translator'

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Actors

Actors who starred in Quicken Loans Super Bowl 2018 TV Spot, 'Translator' Ft. Keegan-Michael Key

Alex Malaos photo
Big Sean photo
Chloe Tuttle photo
Dave T. Koenig photo
Dillon Geyselaers photo
Geoffrey Cantor photo
Jenny St. Angelo photo
Keegan-Michael Key photo
Ryan Connors photo
Yasha Jackson photo
Agenices

Agenices of the Quicken Loans Super Bowl 2018 TV Spot, 'Translator' Ft. Keegan-Michael Key

Quicken Loans Super Bowl 2018 TV commercial - Translator Ft. Keegan-Michael Key
Huge

Huge is a creative growth acceleration that was founded in 1999 in Dumbo ), Brooklyn. It operates as a creative consultancy and works with ambitious brands to help them grow by increasing the creative...

Products

Products Advertised

Quicken Loans Rocket Mortgage
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