What is LendingTree?LendingTree is a leading online lending marketplace that connects borrowers with multiple lenders, allowing them to easily compare loan offers and choose the one that best fits the...
In a world where finding the perfect loan can feel like digging through the trash, LendingTree comes to the rescue with their latest TV spot titled 'Raccoon.'
The commercial begins with a bustling neighborhood at dusk, as the sun sets and the city lights twinkle to life. Amidst the backdrop of houses, a mischievous raccoon scurries across a well-manicured lawn, searching for something that will satisfy its financial needs. With a look of determination in its eyes, the raccoon embarks on a quest to find the perfect loan that will help it with its endeavors.
As the raccoon explores various options, it stumbles upon a discarded newspaper, rustling the pages in excitement. Unbeknownst to the raccoon, this newspaper holds the key to its financial salvation - an advertisement for LendingTree.
The scene transitions to a close-up shot of the raccoon's face, its eyes widening in surprise and intrigue as it discovers the world of LendingTree. The commercial cleverly personifies the raccoon's thought process through animated thought bubbles, showcasing the raccoon's realization that it can compare multiple loan options and find the best one for its situation.
The music crescendos as the raccoon enthusiastically begins its search, using its tiny paws to navigate LendingTree's user-friendly website. Through a series of animated sequences, viewers can see the raccoon's journey unfold, as it fills out a simple form and receives personalized loan offers in return.
As the raccoon eagerly reviews and compares various loan options, the commercial highlights the assurance of LendingTree's platform, emphasizing its commitment to transparency and empowering borrowers to make the best decisions for their financial needs.
The commercial concludes with the raccoon happily sifting through the LendingTree loan offers, finally finding the one that will make its dreams a reality. A sense of satisfaction washes over the raccoon's face as it triumphantly scurries away, clutching its chosen loan offer with a renewed sense of financial security.
'LendingTree: Raccoon' is a clever and whimsical portrayal of the loan-finding process. Through the relatable and endearing character of the raccoon, the commercial reflects the ease and convenience of using LendingTree's platform to find the perfect loan. With a touch of humor and a dash of creativity, this TV spot captures the essence of LendingTree's mission - to empower borrowers and help them achieve their financial goals, no matter how unconventional they may be.
LendingTree TV commercial - Raccoon produced for LendingTree was first shown on television on July 11, 2016.
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