Macy's is a popular department store chain in the United States. The company was founded back in 1858 by Rowland Hussey Macy in New York City. The first store, located at the corner of 14th street and...
Macy's V.I.P. Sale TV Spot 'Balloons' is a whimsical and cheerful ad that aired in the lead up to the retailer's popular discount event. The ad begins with a colorful hot air balloon floating majestically through the sky. As the camera zooms in on the balloon, it becomes clear that it is emblazoned with the Macy's logo.
The view then changes to a bustling street, where crowds of people are eagerly making their way towards the Macy's store. The backdrop is filled with vibrant balloons in a range of bright colors, creating a festive atmosphere.
The next scene shows a group of shoppers of all ages and backgrounds, holding a variety of balloons as they happily shop their way through the store. The balloons themselves seem to be an integral part of the shopping experience, with the shoppers joyfully twirling and playing with them as they browse the various aisles packed with clothing, shoes, makeup, and other retail items.
The ad focuses on the notion that the V.I.P. Sale at Macy's is not just a shopping experience, but a joyous celebration of the brand's loyal customers. The balloon theme is a clever and playful nod to the festive nature of the event, and the inclusion of people of all ages and backgrounds speaks to Macy's diverse and inclusive customer base.
Overall, Macy's V.I.P. Sale TV Spot 'Balloons' is a lighthearted and upbeat ad that perfectly captures the feeling of excitement surrounding one of the brand's most highly anticipated shopping events.
Macys V.I.P. Sale TV commercial - Balloons produced for Macy's was first shown on television on September 19, 2017.
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