What the 2015 Kia Sorento LX TV commercial - What About Bob? is about.

In 2015, Kia released an unforgettable TV spot called "What About Bob?" to promote their popular model, the Kia Sorento LX. This commercial quickly became a sensation, captivating audiences with its entertaining storyline and showcasing the impressive features of the Sorento LX.

The TV spot begins with a middle-aged man named Bob, played by a talented actor, sitting in his living room surrounded by adventure gear. Bob is the embodiment of an adventurous spirit, always yearning for excitement and exploration. However, despite his free-spirited nature, Bob finds himself stuck in a monotonous routine in his suburban neighborhood.

As Bob flips through channels on his television, an advertisement for the Kia Sorento LX catches his attention. The ad depicts the sleek and powerful Sorento LX conquering rugged terrains, braving extreme weather conditions, and effortlessly navigating through city streets. Instantly, Bob's imagination is ignited, and he envisions himself behind the wheel of this remarkable SUV, embarking on thrilling journeys and embracing the freedom he so desperately craves.

Driven by his desire for adventure and inspired by the Sorento LX's versatility, Bob makes a decision that will change his life. He grabs his backpack, throws caution to the wind, and sets off on a road trip to unknown destinations. With the Kia Sorento LX as his trusted companion, Bob experiences the thrill of exploration and finds himself immersed in breathtaking landscapes, cultural encounters, and heart-pounding adventures.

Throughout his journey, Bob relies on the Sorento LX's robust performance, innovative technology, and spacious interior. The Sorento LX effortlessly tackles rugged terrains, providing Bob with a smooth and comfortable ride even in the harshest conditions. Its intelligent features, such as the advanced safety systems and state-of-the-art infotainment system, keep him connected and protected on his exciting escapades.

As the TV spot concludes, Bob, now adorned in bristling confidence, pulls into a picturesque coastal town. He steps out of the Sorento LX, a testament to his bold decision to embrace a life of adventure. The screen fades to black, leaving viewers inspired by Bob's bravery and captivated by the power and capabilities of the Kia Sorento LX.

This TV spot not only effectively marketed the Kia Sorento LX, but it also tapped into the universal desire for exploration and the longing for freedom. It resonated with viewers who yearned to break free from their everyday routines and embark on adventures of their own. Ultimately, the 201

2015 Kia Sorento LX TV commercial - What About Bob? produced for Kia was first shown on television on May 4, 2014.