Wells Fargo television commercial 2022

What the Wells Fargo TV commercial - Navajo Nation is about.

The Wells Fargo TV spot titled 'Navajo Nation' is a poignant ad that showcases the bank's commitment to supporting Native American communities. The spot begins with a serene view of a sprawling red canyon and quickly shifts to a bustling Navajo community that features a tribal member, Darrell, discussing his family's business.

Darrell, who runs a wool and mohair supply business, shares how Wells Fargo has been instrumental in helping his business grow. The bank supported his family over 50 years ago when they first started, and they continue to support his business today. Darrell goes on to explain that working with Wells Fargo has enabled him to expand his business and create jobs for others in his community.

The ad's background music, a beautiful Navajo chant, further emphasizes the profound connection between Wells Fargo and the Navajo community. The spot draws to a close with a message displaying Wells Fargo's commitment to helping Native communities thrive.

The TV spot serves as a testament to Wells Fargo's dedication to supporting minority communities by providing them with the tools and resources necessary to realize their entrepreneurial dreams. By featuring a Navajo businessman's story, the ad highlights the unique challenges and opportunities that Native communities face while also emphasizing Wells Fargo's role in enabling economic empowerment.

Wells Fargo TV commercial - Navajo Nation produced for Wells Fargo was first shown on television on November 30, 2022.