What the Mint Mobile Family Plan TV commercial - Mothers Day is about.
Mint Mobile is a mobile virtual network operator that offers affordable and reliable wireless service. In their latest TV spot for their family plan, they feature Hollywood A-lister, Ryan Reynolds, and celebrate Mother's Day.
The ad starts with Reynolds holding a group video call with his family. His mother is struggling with the complicated contract terms of her current cell phone provider, and Reynolds suggests switching to Mint Mobile's family plan. The plan saves families a ton of money monthly and gives them unlimited talk and text, plus plenty of data to stream and use on their devices.
Reynolds' mother agrees to switch to Mint Mobile, and the ad cuts to a scene of the actor lounging in a Mint Mobile robe and slippers, while the rest of his family is shown enjoying their devices on the couch behind him. Reynolds' mother is ecstatic at the savings, thanking her son for his recommendation.
The ad cleverly reinforces Mint Mobile's value proposition with its tagline, "Wireless that's easy, online that's smart, and savings that are sweet." Reynolds' wit and charm, combined with the family-friendly messaging of the brand, make it both memorable and effective.
Overall, Mint Mobile's Mother's Day spot is a lighthearted yet informative way to promote the advantages of their family plan, and its amusing ending leaves a lasting impression on consumers.
Mint Mobile Family Plan TV commercial - Mothers Day produced for
Mint Mobile
was first shown on television on May 14, 2022.
Frequently Asked Questions about mint mobile family plan tv spot, 'mother's day' featuring ryan reynolds
25%
However, according to Benzinga, he recently raked in a cool $300 million with the sale of Mint Mobile to cell phone giant T-Mobile. Reynolds owned a 25% stake in the company, which sold for $1.35 billion, CNBC confirmed.
On Wednesday, Mint Mobile, a mobile phone network known for some of the cheapest prepaid plans in the U.S., was acquired by T-Mobile for $1.35 billion. Reynolds, who owns an estimated 25% stake in Mint Mobile, will receive about $300 million from the deal, the Wall Street Journal reported.
Ryan Reynolds
Ryan Reynolds reveals Mint Mobile's strategy for competing with big wireless consists of doing the opposite of what is typically expected.
Reynolds bought a stake in Mint Mobile in 2019, joking at the time that he would be paying himself $15 a month, about the price for the company's basic wireless plan. His stake in Mint Mobile represents about 25% of the company, according to Fortune Magazine.
The Deadpool star owns a reported 25 per cent of Mint Mobile.
Mint is a typical prepaid carrier in that the service is decent for the price, but will never be as fast as say, Verizon. Mint Mobile also makes it really easy to get free wireless for an entire year with their easily attainable referral program.
12-month plan:
5GB Data Plan - $15/month. 15GB Data Plan - $20/month. 20GB Data Plan - $25/month. Unlimited Data Plan - $30/month.
T‑Mobile USKaena Corporation
Mint Mobile/Parent organizations
David Glickman: CEO and founder of Mint Mobile, played a pivotal role in its inception and growth. Under his leadership, Mint Mobile achieved remarkable growth rates. Rizwan Kassim: Co-founder, Chief Strategy Officer, and Managing Partner of Ultra Mobile. He is also an owner of Mint Mobile.
the T-Mobile network
Mint Mobile runs on the T-Mobile network, which covers over 90% of Americans with 5G and over 99% of Americans with 4G LTE.
4G LTE speeds nationwide. If your area isn't currently covered by the rapidly expanding 5G network, you'll still receive fast, reliable service on the 4G LTE network, which currently covers 99% of Americans. You can even bring your own phone and current phone number to Mint Mobile, making the switch even easier.
T-Mobile 5G network
Mint Mobile runs on the T-Mobile 5G network. That means coast-to-coast coverage. Check out how things are running in your neck of the woods below. For the best experience on Mint, we'd recommend that you take our quick phone compatibility check.