Bleach saves lives It's also one of the most requested items in the wake of a natural disaster. Sodium hypochlorite, the main ingredient in Clorox® bleach, is one of the most effective disinfectants on Earth, killing over 99 percent of bacteria and viruses commonly found in untreated water, such as E. coli and cholera.

Let's start clean Let's start clean. At Clorox, we've always known that clean matters. Scientific studies link clean living spaces with real life benefits, like healthier eating choices, better sleep, even healthier mindsets.

The best ad campaigns are often the ones that clearly articulate the brand value to their audience, either intrinsically or extrinsically. People don't want to work hard to figure out what you're trying to tell them. So, ensure that you clearly communicate your message and that it doesn't lead to confusion.

15 Tips for Creating an Effective TV Commercial

1. Maintain clear brand representation throughout your commercial.
2. Use a story to keep your audience engaged.
3. Include an iconic theme, character, or tagline so your viewers remember your company.
4. Focus on one idea.
5. Make the commercial professional.

The Clorox Company has an overall rating of 3.7 out of 5, based on over 1,538 reviews left anonymously by employees. 67% of employees would recommend working at The Clorox Company to a friend and 52% have a positive outlook for the business. This rating has decreased by -3% over the last 12 months.

Career opportunities that grow with you A career at Clorox means earning the chance to expand your skills and knowledge, working with passionate colleagues, and making a meaningful impact in the world.

The name of its original product, Clorox, was coined as a portmanteau of its two main ingredients, chlorine and sodium hydroxide.

Some of the most popular brand slogans that have stood the test of time are: - Just do it (Nike) - Finger lickin' good (KFC) - For everything else, there's MasterCard (MasterCard)

There's a reason TV is the second-most profitable advertising medium in the US. Not only can your brand reach large and engaged audiences by aligning with trustworthy content, but you can also create emotional connections with consumers, which improves ad recall and drives real results for thousands of our partners.

A good (and simple) story: A good storyline has a beginning, a middle, and an end with tension and resolution. Commercials that use the principles of good storytelling will immediately capture the audience's attention and elicit some sort of emotional reaction.

The definition of advertising is an industry used to call the attention of the public to something, typically a product or service. The definition of advertisement is the means of communication in which a product, brand or service is promoted to a viewership in order to attract interest, engagement, and sales.

Some tips for writing effective TV commercial scripts include understanding the target audience, keeping the script simple and clear, using powerful and memorable language, including a strong call to action, and using visual aids like storyboards to ensure the commercial's look effectively communicates the desired ...