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Advertisers of the Wendy's Natural Cut Fries TV Spot, 'Change the Way You See Change'

Wendys Natural Cut Fries TV commercial - Change the Way You See Change
Wendy's

Wendy's is a well-known fast-food restaurant chain that was founded in 1969 by Dave Thomas. With its signature square-shaped burgers and unique menu offerings, Wendy's has become a household name in t...

What the Wendys Natural Cut Fries TV commercial - Change the Way You See Change is about.

Wendys Natural Cut Fries TV commercial - Change the Way You See Change

Title: "Change the Way You See Change - Wendy's Natural Cut Fries TV Spot"

Introduction:Wendy's, a beloved fast-food chain known for its mouthwatering burgers and delectable fries, released a captivating TV spot titled "Change the Way You See Change." This advertisement aims to capture the hearts (and taste buds) of viewers by showcasing the irresistible appeal of Wendy's Natural Cut Fries. As the commercial unravels, it takes us on a journey of transformation, inviting us to experience change in a whole new light.

Scene 1: InceptionThe advert commences with a picturesque scene displaying a scenic backyard barbecue. Families and friends are gathered, enjoying the warmth of summer while indulging in delicious food. We see a young girl, wide-eyed and curious, visibly bored with the mundane spread of ordinary fries.

Scene 2: The Transitional MomentAs the camera zooms in on the young girl, her gaze fixates on the unmistakable sight of Wendy's Natural Cut Fries. Sensing her intrigue, the fries begin to morph and transform, illuminating the screen with mesmerizing colors and patterns. The tempo of the background music builds, sparking a sense of anticipation.

Scene 3: The Magical MetamorphosisWith a burst of vibrant energy, the ordinary fries metamorphose into a stunning display of artistry. Each fry takes on a unique shape, revealing intricate patterns and colorful designs. Some transform into twinkling stars, others evolve into miniature works of edible art. The screen is alive with whimsical scenes that capture the imagination.

Scene 4: Sensory ExplosionSuddenly, the advertisement explores the sensory aspect of Wendy's Natural Cut Fries. As the aroma of freshly cooked fries wafts through the air, viewers can practically taste the crispy exterior and savory interior. The soundscape immerses the audience with the satisfying crunch as the fries are devoured.

Scene 5: Change the PerspectiveAs the transformative journey concludes, the camera pans back to the young girl, now captivated by what lies before her. With widened eyes and a glowing smile, she now understands that change can be an exhilarating experience, especially when it comes to indulging in extraordinary fries.

Closing:The TV spot closes with the iconic Wendy's logo, accompanied by the tagline: "Change the Way You See Change." It leaves viewers with a powerful message: that Wendy's Natural Cut Fries have the power to transform ordinary moments into extraordinary ones, encouraging everyone to embrace change and delight in the experience.

Conclusion:In their TV spot, "Change the Way You See Change," Wendy's delivers a visually stunning and imaginative portrayal of their Natural Cut Fries. By intertwining transformation and sensory delight, the advertisement entices viewers into a world where change is celebrated, and indulgence becomes a transformative experience. Through this captivating portrayal, Wendy's reinforces their commitment to delivering exceptional, mouthwatering fries that elevate the fast-food experience.

Wendys Natural Cut Fries TV commercial - Change the Way You See Change produced for Wendy's was first shown on television on February 8, 2015.

Frequently Asked Questions about wendy's natural cut fries tv spot, 'change the way you see change'

The new fries look pretty similar to the old ones, but this time around Wendy's has retained a bit more of the potato skin and is using a new batter system to ensure the heat and crispiness last longer. Wendy's spent four years on the revamp, experimenting with 20 different shapes before landing on the new formula.

The upgraded fry, which will be available nationwide by mid-September, was created as more people shift their ordering preferences to drive-thrus and delivery because of the pandemic. Although the look of the new fries will be familiar to Wendy's fans, the flavor won't.

So instead of going the more expensive Five Guys route of making their fries fresh and in-house, Wendy's settled for "natural cut." What this means is that inside the processing plant, the potatoes skip the step of getting steamed at such a high temperature that the skins burst off.

Natural-cut, skin-on, sea-salted fries served hot and crispy. The world loves them for a reason.

And fish if any of those items set off mental alarms. Approach this side with caution. For those who like a no frills traditional fry wendy's may be your new favorite.

In 1969, he opened the first Wendy's in Columbus, Ohio, because he wasn't satisfied with other options. To make it distinctive compared to Wendy's competitors, he used fresh meat formed into a square. The corners of Wendy's burgers hang over the buns.

Wendy's has been a leader when it comes to offering new takes on fries. It's Baconator Fries have been a popular menu staple and it recently added Pretzel Pub Fries when it brought back the Pretzel Pub Burger.

French Fries: Potatoes, Vegetable Oil (Contains One Or More Of The Following Oils: Canola, Soybean, Cottonseed, Sunflower, Corn), Dextrose, Sodium Acid Pyrophosphate (To Maintain Natural Color).

  • Fries. Potatoes.
  • Rapeseed Oil. Rapeseed Oil, Anti-foaming Agent (Dimethylpolysiloxane).
  • Ketchup. Tomatoes (148 g per 100 g Tomato Ketchup), Spirit Vinegar, Sugar, Salt, Spice and Herb Extracts (CELERY), Spice. May contain EGG.
  • Sea Salt. Sea Salt, Anti-caking agent (Magnesium Oxide).
  • Salt Packets. Salt, Sodium Ferrocyanide.

Wendy's® French Fries | Hot & Crispy.

Wendy's is proud to serve fresh, never frozen, North American beef in restaurants in the contiguous U.S., Alaska and Canada. We only source beef with high quality grades, such as Prime or Choice, and we always cook your hamburgers fresh to order.

  • Fries. Potatoes.
  • Rapeseed Oil. Rapeseed Oil, Anti-foaming Agent (Dimethylpolysiloxane).
  • Ketchup. Tomatoes (148 g per 100 g Tomato Ketchup), Spirit Vinegar, Sugar, Salt, Spice and Herb Extracts (CELERY), Spice. May contain EGG.
  • Sea Salt. Sea Salt, Anti-caking agent (Magnesium Oxide).
  • Salt Packets. Salt, Sodium Ferrocyanide.

Videos

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Actors

Actors who starred in Wendy's Natural Cut Fries TV Spot, 'Change the Way You See Change'

Morgan Smith Goodwin photo
Tommy Dickie photo
Agenices

Agenices of the Wendy's Natural Cut Fries TV Spot, 'Change the Way You See Change'

Wendys Natural Cut Fries TV commercial - Change the Way You See Change
Kaplan Thaler Group

The Kaplan Thaler Group is an advertising agency founded by Linda Kaplan Thaler and Robin Koval in 1997. Linda Kaplan is a renowned advertising executive and author, known for creating and composing f...

Wendys Natural Cut Fries TV commercial - Change the Way You See Change
Spark Foundry

Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...

Wendys Natural Cut Fries TV commercial - Change the Way You See Change
VML

VML is a global communications agency that specializes in creating impactful and innovative marketing campaigns for its clients. Founded in 1992, VML has grown to become one of the largest full-servic...

Products

Products Advertised

Wendy's Natural-Cut Fries
TV commercials

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