IntroductionCorona Extra is a popular Mexican lager beer brand that is widely known for their signature clear bottle and refreshing taste. The beer, which is brewed by Grupo Modelo, was first introduc...
Corona Extra, the popular Mexican beer brand, ran an advertising campaign featuring Jon Gruden, the long-time football coach in the National Football League (NFL), to promote their product in a new commercial.
The TV commercial starts with Jon Gruden walking through an empty stadium while the iconic Corona Extra melody plays in the background. The camera then pans out to show Jon sitting alone in a luxury box with a bottle of Corona Extra in his hand.
As Jon sips on the refreshing beer, he reflects on the past football season, savoring the memories of shared experiences with friends and family. He reminisces on the sounds and smells of the game-day atmosphere and the traditions he has come to love, revealing his passion for the sport.
The commercial concludes with Jon encouraging viewers to create their own memories and traditions by bringing a bottle of Corona Extra to their next game day party or gathering.
The commercial effectively brings together the worlds of football and beer, appealing to fans of both. It also highlights the importance of coming together to enjoy life's simple pleasures, like watching football with a refreshing cold beer in hand.
Overall, the Corona Extra commercial featuring Jon Gruden was a successful marketing campaign that resonated with its target audience and emphasized the value of creating unforgettable experiences with family and friends.
Corona Extra TV Commercial produced for Corona Extra was first shown on television on September 15, 2013.
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