JustFab.com is an online retailer that specializes in fashion, particularly shoes, handbags, and clothing. The company was founded in 2010 by Don Ressler and Adam Goldenberg, who aimed to create a per...
Title: JustFab.com TV Spot: 'Sorry Steve'
Introduction:JustFab.com, the popular online fashion retailer, has made a significant impact with its amusing and memorable television commercials. One such TV spot that garnered attention and left viewers laughing was the hilarious 'Sorry Steve' ad. This commercial showcased the brand's commitment to providing trendy and stylish fashion at an affordable price, while injecting humor into the shopping experience. Let's dive into the details of this entertaining advertisement.
Synopsis:The TV spot begins with a middle-aged man named Steve returning home from work, clearly elated about a surprise he has in store for his wife. As he enters the front door, he notices a delivery package from JustFab.com on the hallway table. Assuming it's his wife's latest purchase, Steve smiles and decides to peek inside, unknowingly setting off a chain reaction of comedic events.
As Steve opens the package, he discovers a pair of stunning, red stiletto heels - a clear indication that his wife has indulged her shoe obsession through JustFab.com. Curiosity gets the better of him, and Steve impulsively decides to try them on for himself. To his surprise, they fit perfectly.
Within seconds, Steve becomes infatuated with the stylish shoes and starts showcasing his newfound confidence by strutting around the house with exaggerated flair. He even throws in a few dance moves, much to the delight of the viewers. However, his excitement is cut short when his wife, played by a talented comedic actress, arrives home unexpectedly, catching Steve in the act.
Apologizing profusely, Steve quickly realizes the hilarity of the situation. The couple bursts into laughter, as his wife jokes about his newfound love for fashionable footwear. The commercial ends with the couple sitting side by side, scrolling through JustFab.com's extensive shoe collection, amazed at the variety, quality, and affordability the brand offers.
Message:JustFab.com's 'Sorry Steve' TV spot cleverly combines humor with the message that the brand caters to every fashion preference, regardless of gender. The ad showcases JustFab.com as an inclusive platform that embraces fun, individuality, and self-expression.
Conclusion:The 'Sorry Steve' TV spot from JustFab.com captivated audiences with its humor and relatable storyline. By emphasizing the accessibility of fashion and a wide range of choices, the commercial not only entertained viewers but also left them with a positive impression of the brand's commitment to style, affordability, and inclusivity. It served as a reminder that fashion knows no boundaries and that JustFab.com has something for everyone, no matter their taste or gender.
JustFab.com TV commercial - Sorry Steve produced for JustFab.com was first shown on television on August 24, 2015.
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