Find out all about your favorite commercial!

Advertisers

Advertisers of the Geico App TV Spot, 'DMV'

Geico App TV commercial - DMV
GEICO

What is GEICO?GEICO (Government Employees Insurance Company) is an American auto insurance company headquartered in Chevy Chase, Maryland. It was founded in 1936 by Leo Goodwin Sr. and his wife Lillia...

What the Geico App TV commercial - DMV is about.

Geico App TV commercial - DMV

The Geico App TV Spot titled 'DMV' is a hilarious take on the dreaded DMV experience that we all go through at some point in our lives. The commercial starts with a man sitting in the DMV waiting room, clearly agitated and frustrated with the long wait times and confusing forms.

As he looks around the room, he notices a sloth sitting next to him, also waiting. The man is surprised when the sloth hands him his phone, indicating that he should use the Geico app to expedite his DMV experience.

The man quickly downloads the app, and hilariously races through all the bureaucratic steps with ease– a sharp contrast to the slow-moving, barely fluent environment around him. With the help of the app, the man quickly and efficiently completes his renewal and exits the DMV building to the surprise of onlookers, who gape in amazement at his efficiency.

The Geico App DMV spot is a clever and humorous poke at the bureaucracy that we often face when dealing with government agencies. The ad is designed to encourage people to use the Geico app for insurance renewals and other automobile-related transactions, rather than relying on the traditional, time-wasting manual methods. Overall, the TV spot is well crafted, entertaining and most importantly, effectively communicates the benefits of using the Geico App.

Geico App TV commercial - DMV produced for GEICO was first shown on television on January 8, 2014.

Frequently Asked Questions about geico app tv spot, 'dmv'

actor Will Arnett Geico's new ads pair a celebrity with the gecko mascot for first time. By Adrianne Pasquarelli. Published on May 08, 2023. A new series of Geico spots include actor Will Arnett reluctantly teaming up with the brand's gecko mascot.

And his name is Will Arnett. The GEICO gecko has been featured in ads for more than 20 years. The long-running ads for the Chevy Chase insurance giant come from the creative minds of Richmond's The Martin Agency. Chevy Chase insurance giant GEICO has found a rival for its longtime gecko mascot.

Did the GEICO “caveman” – a popular character in the insurer's ad campaigns – go extinct? It turns out, the actor behind the caveman character is now an English professor at the University of Southern Indiana.

The idea for the Gecko grew from a creative session at GEICO's ad agency, the Martin Agency in Richmond, Virginia. The name "GEICO" was often mispronounced "Gecko," and as the brainstorming began, a quick doodle of a gecko appeared.

About The Virtual Influencer The GEICO Gecko, the most uncommon of creatures, is uniquely adapted to help people save money on car insurance. The GEICO Gecko quickly became a force to be reckoned with in the advertising world and was voted America's favorite advertising icon in 2005.

Back in 1999, Geico debuted its brand new mascot: The Geico Gecko.

1936 – GEICO is established by Leo and Lillian Goodwin.

Jake Wood According to IMDB, Jake Wood, a British actor, is the current voice for the gecko - who is known to some as Martin, but that is questionable, at least according to a response from GEICO on the lizard's name.

1936 – GEICO is established by Leo and Lillian Goodwin. 1948 – Investment banker Lorimer Davidson joins the company and expands its pool of investors. 1951 – Columbia University business student Warren Buffett makes his first purchase of GEICO stock.

The idea for the Gecko grew from a creative session at GEICO's ad agency, the Martin Agency in Richmond, Virginia. The name "GEICO" was often mispronounced "Gecko," and as the brainstorming began, a quick doodle of a gecko appeared.

The Gecko was thought up because Geico was often pronounced as gecko. The icon of advertising started selling insurance in 1999 and was inducted to the Madison Avenue Walk of Fame six years later, in 2005. Since then, he has become one of the most well-known advertising icons because of his relatability.

1936 – GEICO is established by Leo and Lillian Goodwin. 1948 – Investment banker Lorimer Davidson joins the company and expands its pool of investors. 1951 – Columbia University business student Warren Buffett makes his first purchase of GEICO stock.

Videos

Watch Geico App TV Commercial, 'DMV'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Geico App TV Spot, 'DMV'

Patricia Belcher photo
Agenices

Agenices of the Geico App TV Spot, 'DMV'

Geico App TV commercial - DMV
Mediabrands

Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE : IPG). With a mission to create better flow between brands , consumers, and content, Mediabrands is the global lea...

Geico App TV commercial - DMV
The Martin Agency

The Martin Agency is a full-service advertising agency based in Richmond, Virginia, United States. The company was founded in 1965 by David Martin and has since grown to become one of the leading adve...

Products

Products Advertised

GEICO App
GEICO Car Insurance
TV commercials

Similar commercials

Mastercard TV Spot, 'Wakanda Forever: Small Businesses'
Mastercard TV Spot, 'Powerful Security Solutions'
Mastercard TV Spot, 'Mastercard Helps Small Businesses Thrive: Grandma’s Place'
Neutrogena Retinol Pro+ TV Spot, 'With Age Comes More, Get More'
Neutrogena Ultra Sheer TV Spot, 'SPFicionado' Featuring Jennifer Garner
Neutrogena Makeup Remover Cleansing Towelettes TV Spot, 'Think Again'
Bridgestone DriveGuard Tires TV Spot, 'Mess with the World' Ft. Julie Bowen
Neutrogena Rapid Firming Collagen Triple Lift Serum TV Spot, 'For People Who Could Use a Lift' Ft. Kerry Washington
Neutrogena Beach Defense TV Spot, 'Más protección. Más sol.'
Allstate Safe Driving Bonus Check TV Spot, 'Superior Drivers'
Olive Garden TV Spot, 'Dinner Today, Dinner Tomorrow'
Carrabba's Grill Italian Comfort Food TV Spot, 'Love and Care'