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Michelob ULTRA Super Bowl 2018 TV commercial - I Like Beer
Michelob

Michelob is a brand of beer that is owned and distributed by Anheuser-Busch, one of the largest brewing companies in the world. Michelob is known for its premium quality and is often associated with a...

What the Michelob ULTRA Super Bowl 2018 TV commercial - I Like Beer is about.

Michelob ULTRA Super Bowl 2018 TV commercial - I Like Beer

Title: Cheers to a Memorable Super Bowl TV Spot: Michelob ULTRA's "I Like Beer" Featuring Chris Pratt

Introduction:In 2018, the Michelob ULTRA Super Bowl TV spot was graced with the infectious charm of actor Chris Pratt. Titled "I Like Beer," this ad celebrated the joyful moments and camaraderie that come with enjoying a cold, refreshing beer. With its catchy jingle and vibrant visuals, Michelob ULTRA's commercial left a lasting impression on viewers.

Body:The Michelob ULTRA Super Bowl 2018 TV spot begins with Chris Pratt confidently striding into a bar, exuding an indomitable spirit. As he traverses the vibrant establishment, he joins a diverse group of individuals, all displaying their passion for life and asserting their love for beer. The cast included iconic athletes such as Brooks Koepka, Shalene Flanagan, and Kelly Slater, among others.

The catchy jingle, "I Like Beer," resonates throughout the commercial, instilling a sense of pure enjoyment. Lyrics like "When we're bored, we open two drawers and drink 'em both, man" encapsulate the carefree vibe of the ad, encouraging viewers to embrace their love for life's simple pleasures.

The dynamic visuals capture the exhilarating experiences shared over a beer. From thrilling bike rides along picturesque landscapes to competitive basketball games, the commercial captures moments of vitality and adventure. Each scene showcases the perfect synchronization between energizing activities and the refreshment offered by Michelob ULTRA.

Chris Pratt's magnetic personality shines through as he wholeheartedly embraces each moment, reveling in the joy of good company and cold beer. Pratt, known for his roles in blockbuster movies like "Guardians of the Galaxy" and "Jurassic World," injects his trademark humor, charm, and relatability into the commercial.

The Super Bowl TV spot's message is clear: Michelob ULTRA brings people together, allowing them to savor life's best moments side by side. It emphasizes the importance of a balanced lifestyle, highlighting that individuals can enjoy a great-tasting beer while still maintaining a commitment to an active and fulfilling existence.

Conclusion:Michelob ULTRA's Super Bowl TV spot in 2018 left a significant mark on viewers, thanks to its catchy jingle, mesmerizing visuals, and the magnetic presence of Chris Pratt. The "I Like Beer" commercial embodied the spirit of camaraderie and celebration, reminding us all to relish life's experiences and indulge in the

Michelob ULTRA Super Bowl 2018 TV commercial - I Like Beer produced for Michelob was first shown on television on February 3, 2018.

Song from commercial Michelob ULTRA Super Bowl 2018 TV Spot, 'I Like Beer' Featuring Chris Pratt

Jon Pardi's "I Like Beer"

"I Like Beer" is a classic country song originally written and performed by Tom T. Hall. In 2018, Jon Pardi re-recorded the song for a Super Bowl commercial for Michelob Ultra, which featured actor Chris Pratt, golfer Brooks Koepka, surfer Kelly Slater, and runner Shalane Flanagan singing the song together.

The song is an upbeat celebration of the joys of drinking beer , with lyrics like "I like beer, it makes me a jolly good fellow / I like beer, it helps me unwind and sometimes it makes me feel mellow." It has become a popular party anthem and is often played at sporting events and other gatherings.

Aside from the Michelob Ultra commercial, "I Like Beer" has also been featured in other advertisements and has been covered by other artists.

Frequently Asked Questions about michelob ultra super bowl 2018 tv spot, 'i like beer' featuring chris pratt

Inspired by the the Eighties comedy classic starring Rodney Dangerfield, Chevy Chase, and Ted Knight, the new ad sees Cox hitting the links with costars including tennis legend Serena Williams, as well as athletes like Jimmy Butler, Alex Morgan, Tony Romo, Nneka Ogwumike, and Canelo Alvarez.

As a Succession fan herself, Serena Williams was thrilled to work alongside Brian Cox in the 2023 Michelob Ultra Super Bowl commericial. "He was in all of my scenes, so I kind of felt special," she tells PEOPLE about working alongside the Golden Globe award winner, who plays Logan Roy.

The commercial, which features tennis legend Serena Williams and “Succession” star Brian Cox, is set to air during the big game on Feb. 12.

I'm Alright I'm Alright (Theme from "Caddyshack") Michelob Ultra's ad leaves viewers with the same warm, fuzzy feeling as one of their signature brews. Except this time, that feeling is nostalgia, not a beer buzz, summoned by the “Caddyshack” theme playing over an homage to the 1980 comedy flick.

Michelob is one of the most famous brands from the portfolio of the largest American brewer, the Anheuser Busch company. However, few people know that this beer has Czech origin, and its name is the German version of the name of the village of Měcholupy in northern Bohemia.

  • Light Lager (81)
  • Hard Seltzer (20)
  • American-Style Lager (17)
  • Fruit and Field Beer (13)
  • American Amber Lager (4)
  • Variety Packs (3)
  • Apple Cider (1)
  • English-Style Pale Ale (ESB) (1)

It's only worth it if you enjoy it Michelob Ultra hits the links The spots for Ultra, with creative from Wieden+Kennedy, will emphasize its tagline “It's only worth it if you enjoy it,” and retain the creative construct from last year of “athletes finding joy on the field and off the field,” Garbe said.

Serena Williams, Brian Cox star in 'Caddyshack'-inspired Super Bowl ad for Michelob Ultra. Viewers will be able to scan a QR code during the Super Bowl ad to unlock early access to Netflix's upcoming golf docuseries "Full Swing."

In the commercial, Williams takes her talents to the golf course in a play on the movie Caddyshack. Williams plays golf on 'New Members Day' at a club, where she and other stars enjoy dancing and drinking Mich Ultra between holes.

Michelob ULTRA Pure Gold TV Spot, 'The Journey' Song by Sugaray Rayford.

That's because Michelob Ultra strategically answered the peoples' call. During the late 1990s, on the heels of the success of Bud Light, Americans craved something less: a beer that was lower in carbs and calories, with a sleek physique to enjoy after a run. Enter Michelob Ultra.

the Czech Republic Michelob is the German name for Měcholupy, now in the Czech Republic, where Anton Dreher had a brewery. In 1961, Anheuser-Busch produced a pasteurized version of Michelob which allowed legal shipment of the beer across state lines.

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Actors

Actors who starred in Michelob ULTRA Super Bowl 2018 TV Spot, 'I Like Beer' Featuring Chris Pratt

Adam Gibson photo
Alyssa Rayomie Tibbs photo
Brooks Koepka photo
Chris Pratt photo
Kelly Slater photo
Sachin Bhatt photo
Shalane Flanagan photo
Tommy Day Carey photo
Zac Titus photo
Agenices

Agenices of the Michelob ULTRA Super Bowl 2018 TV Spot, 'I Like Beer' Featuring Chris Pratt

Michelob ULTRA Super Bowl 2018 TV commercial - I Like Beer
Foote, Cone & Belding (FCB)

Foote, Cone & Belding, also known as FCB, is a global advertising agency network that was founded in 1873. It has a long-standing heritage of creativity and success, and is considered to be one of the...

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Michelob ULTRA
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