What the 2012 Toyota Camry LE TV commercial - Toyotathan: Lucky Guess is about.

The 2012 Toyota Camry LE TV spot titled 'Toyotathan: Lucky Guess' was a creative advertisement campaign designed to showcase the advanced features of the new Toyota Camry. The commercial features a group of highly competitive athletes gathered around a Toyota car dealership in a frenzy of excitement. They are waiting for the legendary "Toyotathan" to emerge - a mysterious figure that could predict the future accurately.

As the athletes eagerly await the appearance of the Toyotathan, a Toyota salesman wanders amongst them, handing out lucky guess sheets. The contestants seize this opportunity to make their predictions and secure bragging rights among their friends and family.

The excitement reaches fever pitch as the Toyotathan finally makes an appearance, and the group gathers around him in anticipation. The Toyotathan starts to predict the outcome of the various games and competitive events happening around them. The crowd watches in awe as his predictions come true, one after the other. The Toyotathan has a secret weapon - the new Toyota Camry LE. The car has been equipped with advanced features, such as a blind spot monitoring system, which allows the car to see things that the human eye cannot.

At the end of the commercial, the contestants who had the most correct predictions are rewarded with a new Toyota Camry LE. The commercial ends with the tagline, "It's time to step up to Toyota."

The 2012 Toyota Camry LE TV spot was a clever way to showcase the advanced features of the new Toyota Camry. The use of the Toyotathan character added an element of fun to the commercial, making it more engaging and memorable for viewers. Through this ad, Toyota was able to position itself as a brand that values innovation and advanced technology, making the Camry LE an ideal car for the modern consumer.

2012 Toyota Camry LE TV commercial - Toyotathan: Lucky Guess produced for Toyota was first shown on television on December 9, 2012.