Introduction RYBELSUS is a prescription medicine used in the treatment of Type 2 Diabetes. It is a tablet formulation of semaglutide which is ingested orally. RYBELSUS is manufactured by Novo Nordisk,...
RYBELSUS is a medication used to treat type 2 diabetes. It helps control blood sugar levels to prevent potentially dangerous spikes and dips. To promote their product, RYBELSUS has created a TV spot titled 'Despertar con posibilidades', which loosely translates to 'Wake up to possibilities'.
The TV spot begins with a woman waking up in the morning and checking her blood sugar levels. She is disappointed to see that her levels are higher than they should be. However, instead of feeling defeated, she takes control of the situation and decides to take RYBELSUS to help manage her diabetes.
The rest of the ad showcases how taking RYBELSUS has helped her live a more fulfilling life. We see the woman going about her day with energy and enthusiasm, doing a variety of activities. She goes for a jog in the park, attends an art class, and even goes out dancing with her friends.
Through these scenes, the ad is trying to show that taking RYBELSUS doesn't limit your possibilities. On the contrary, it helps you take control of your diabetes and live an active, full life. The tagline at the end of the spot reinforces this message: "Controla tu diabetes. Y no al revés" which means "Control your diabetes. And not the other way around."
Overall, the RYBELSUS TV spot 'Despertar con posibilidades' is a positive, aspirational ad that aims to encourage those living with diabetes to take charge of their condition with the help of RYBELSUS.
RYBELSUS TV commercial - Despertar con posibilidades produced for RYBELSUS was first shown on television on August 30, 2021.
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