What the DURACELL Quantum TV commercial - Powering Kevin Jorgesons Climb is about.

The DURACELL Quantum TV Spot titled 'Powering Kevin Jorgeson's Climb' is an inspiring advertisement that showcases the incredible determination and strength of professional rock climber Kevin Jorgeson. The TV spot depicts Jorgeson climbing a treacherous mountainside while using DURACELL Quantum batteries to power his headlamp and other equipment during his ascent.

The ad starts with a visual of Jorgeson climbing a steep craggy rock face in the middle of the night. As he climbs higher, he retrieves a headlamp from his backpack. With a simple twist, he powers on the lamp and continues his ascent to the top. In the background, a voice-over narrates about the incredible strength of DURACELL Quantum batteries, as they power Jorgeson's lamp and other climbing equipment.

The ad is visually stunning, with beautiful shots of the rugged mountain range, and Jorgeson's impressive feats of athleticism, balance and stamina. The music is uplifting, and the voiceover brings home the message of DURACELL's 'Quantum Leap', as cutting-edge technology can help us leap to greater heights and become our best selves.

The advertisement is a stirring tribute to the boundless spirit of adventure and the unbreakable will of athletes like Kevin Jorgeson. The use of DURACELL Quantum Batteries as a metaphor for strength and endurance reinforces the brand's status as a trusted partner for people who champion the spirit of never giving up. It is an excellent example of how excellent content can make a brand stand out, and leave a powerful, lasting impression in our minds.

DURACELL Quantum TV commercial - Powering Kevin Jorgesons Climb produced for DURACELL was first shown on television on April 19, 2015.