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Safelite Auto Glass TV commercial - Cracked Windshield on Electric Car
Safelite Auto Glass

Safelite Auto Glass is an American company that specializes in auto glass repair and replacement services. The company was founded in 1947 by Victor DiGiovanni and has its headquarters in Columbus, Oh...

What the Safelite Auto Glass TV commercial - Cracked Windshield on Electric Car is about.

Safelite Auto Glass TV commercial - Cracked Windshield on Electric Car

Title: Safelite Auto Glass TV Spot: Cracked Windshield on Electric Car

Introduction:In this Safelite Auto Glass TV spot, we are introduced to an electric car owner who faces an unexpected challenge - a cracked windshield. This advertisement showcases Safelite's commitment to exceptional auto glass repair and replacement services, even for the most advanced vehicles on the road. Let's dive into the details of this intriguing TV spot.

Scene 1: The Electric Car EnthusiastThe TV spot opens with a stylish electric car gliding through a picturesque countryside. The serene background music complements the eco-friendly vibe of the vehicle. As the car parks in front of a cafe, we see the owner, a young and tech-savvy individual, stepping out.

Scene 2: The Cracked Windshield SurpriseAs the electric car owner approaches their vehicle, they notice something distressing - a crack in their windshield. Their expression shifts from confusion to frustration, highlighting the inconvenience this unexpected problem has caused.

Scene 3: The Safelite Expert ArrivesCut to the next scene, where a Safelite Auto Glass technician arrives on the scene. Dressed in a professional uniform and carrying the necessary tools, the technician greets the car owner with a warm smile. Their appearance reflects Safelite's commitment to professionalism and expertise in the field.

Scene 4: Expert Repair and ReplacementAs the Safelite technician evaluates the cracked windshield, they calmly explain the various repair and replacement options available. The TV spot highlights that Safelite is well-versed in the intricacies of electric vehicles, assuring the owner that their car is in safe hands.

Scene 5: Swift and Seamless ServiceIn this quick montage, the TV spot showcases the Safelite technician efficiently fixing the cracked windshield. Whether it's a minor repair or a complete windshield replacement, the message is clear - Safelite Auto Glass goes above and beyond to provide swift and seamless service, allowing customers to get back on the road in no time.

Scene 6: Satisfied Customer and Safelite PromiseThe TV spot concludes with the electric car owner, now with a crystal-clear windshield, expressing their gratitude to the Safelite technician. As they drive away, a voice-over assures viewers that Safelite Auto Glass is the trusted choice for any auto glass needs, emphasizing their dedication to customer satisfaction.

Conclusion:The Safelite Auto Glass TV Spot, 'Cracked Windshield on Electric Car,' effectively showcases Safelite's expertise in repairing and replacing auto glass, even for technologically advanced electric vehicles. With its engaging storyline, professional technicians, and commitment to swift service, this advertisement demonstrates Safelite's reliability and dedication to customer satisfaction.

Safelite Auto Glass TV commercial - Cracked Windshield on Electric Car produced for Safelite Auto Glass was first shown on television on March 7, 2023.

Frequently Asked Questions about safelite auto glass tv spot, 'cracked windshield on electric car'

We inject our special resin and in just 30 minutes the results almost invisible. And the windshield. Strong again and the safe flight repair is about 1/4 the cost of a new windshield.

Can you guarantee that the chip or crack will be invisible after the windshield repair has been completed? No. A windshield chip or crack repair is used to prevent further damage to your glass and to restore the structural integrity of the vehicle.

Janet's idea featured a pair of "little old ladies" waiting while a Safelite technician fixes a rock chip. The ladies, played by professional actresses Joanne White and Linda Dorff, bring humor to the video by “admiring” Charlotte-based auto glass technician Micah VanDyke while he works on their windshield.

The rule of thumb: If you have chips larger than a quarter or cracks longer than 3.5 inches, plan to get a new windshield. Take note that even smaller cracks and chips that are extremely deep may not be fixable!

A crack on the windshield that penetrates only the top layer of glass is repairable. But a crack that breaks completely through is more likely to spread and worsen the damage, which may lead to a replacement after a few weeks or months. A serious windshield crack can be fixed if it's repaired as soon as possible.

However, upon seeing the repair, you may be a bit concerned. Most of the time, you can still see the crack, chip or star where the windshield was damaged.

"While some might mistake Jason Alexander for someone who's ok to 'yada, yada, yada' over the fine print based on characters he's played, Jason Alexander, the actor, is honest. And like Visible, he doesn't take it lightly – making him the perfect spokesperson for the leader in transparent wireless."

Whether it's two or 10 inches long, or somewhere in between, a crack has always been a primary reason to get a windshield replaced. Cracks, both short and long, can be repaired by filling the damage with a special resin.

Typically, a crack less than three inches long (or the length of the short side of a dollar bill) can be repaired by injecting the outer layer with a clear, curable resin. However, longer cracks increase the risk of the inner lamination becoming exposed, thus compromising the structural integrity of the windshield.

The rule of thumb is as follows: A chip less than 3mm (smaller than a matchstick head) does not usually need to be repaired. A chip less than 25mm (smaller than a £2 coin) is repairable. A chip over 25mm is usually non-repairable.

A repair is a cost-effective solution to keep the crack or chip from spreading while hiding the original damage. The industry standard is that if a windshield crack can be covered with a dollar bill, or measures less than 3 inches, it's possible to simply repair the windshield without having to replace it entirely.

After a windshield repair has been completed, there may be some light marks in the original damaged area but they will be much less noticeable than the original damage.

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