About RockAutoRockAuto is a family-owned and operated online auto parts retailer that was founded in 1999 by a team of automotive engineers. Based in Madison, Wisconsin, RockAuto offers customers a wi...
RockAuto is a renowned online auto parts retailer that has been providing quality car parts to customers for several years. Recently, they launched a new TV commercial that emphasizes the importance of fixing the car you own instead of opting for new car payments.
The RockAuto TV spot titled 'Fix the Car You Have: Roadtrips Not Car Payments' features a group of friends on an adventurous road trip. The commercial begins with the friends cruising down the highway with a beautiful scenic view behind them. However, just as they begin to enjoy their adventure, their car encounters some trouble, and they are stranded in a remote area.
The friends think about their options and consider purchasing a new car, but they realize that new car payments would ruin the excitement of their adventures. Instead, they choose to fix their car with quality parts from RockAuto. They order the parts they need online and get to work fixing their car, and soon enough, they are back on the road.
The advertisement aims to convey that fixing your car with good quality parts from RockAuto is not only cost-effective but also allows you to continue enjoying your adventures without breaking the bank on car payments. It is a message that resonates with many car owners who cherish their car and understand the value of proper maintenance.
In conclusion, the RockAuto TV spot 'Fix the Car You Have: Roadtrips Not Car Payments' urges car owners to consider repairing and maintaining their current vehicle instead of opting for new car payments. Not only will this approach save money, but it will also allow for more exciting road trips on a reliable and well-maintained car.
RockAuto TV commercial - Fix the Car You Have: Roadtrips Not Car Payments produced for RockAuto was first shown on television on December 28, 2022.
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