E*TRADE, a renowned online brokerage firm, has become a significant part of the Morgan Stanley family following its acquisition in 2020. This strategic move has brought together two powerhouses in the...
The E*TRADE App TV Spot 'Mobile' is a dynamic commercial that highlights the convenient and user-friendly features of the E*TRADE App. The commercial primarily targets busy professionals and active investors who prefer to stay up-to-date with the stock market on-the-go without compromising on speed and accuracy.
The commercial begins with an actor using his phone to check his stock investments. Right away, we see the E*TRADE App in action, with its easy-to-navigate and intuitive interface. The scene then shifts to the actor completing other tasks on his phone, such as video calling his family and ordering takeout, indicating that the app is just one more thing that helps him manage his daily life.
We then see the actor taking care of business while riding a taxi, and he pauses to make a trade with the E*TRADE App while his taxi speeds through the city streets. The commercial emphasizes the speed and ease of the E*TRADE App - something that's critical in the fast-paced world of investing.
The commercial ends with the E*TRADE logo and the message: "Mobile trading made easy." The tagline sums up the features that the E*TRADE app offers, a seamless experience that allows users to stay on top of their investments with just a few taps on their phone.
Overall, the E*TRADE App TV Spot 'Mobile' is a compelling ad that appeals to investors' needs for simplicity, convenience, and speed.
E*TRADE App TV commercial - Mobile produced for E*TRADE from Morgan Stanley was first shown on television on May 23, 2017.
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