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Advertisers of the Corona Light TV Spot, 'Ditch the Herd'

Corona Light TV commercial - Ditch the Herd
Corona Light

Overview of Corona LightCorona Light is a beer brand that has been around since the 1980s. It is owned and distributed by Constellation Brands in the United States. Corona Light is often marketed as a...

What the Corona Light TV commercial - Ditch the Herd is about.

Corona Light TV commercial - Ditch the Herd

The Corona Light TV spot, 'Ditch the Herd', is an advertisement that encourages the viewer to break free from conformity and discover their own path in life. The commercial begins with a herd of people walking together in a monotone, uniform manner while carrying umbrellas in the rain. However, a lone man breaks free from the herd, ditching his umbrella and walking confidently, embodying the tagline "Ditch the Herd, Find Your Beach."

As the man walks, the camera follows him as he takes in the beauty of his surroundings. He finally arrives at an idyllic beach, and takes a refreshing sip of Corona Light beer as a voiceover declares, "Beach, meet beer. A superior light beer with only 99 calories and a taste that shines."

The underlying message of the commercial is to encourage viewers to break free from society's expectations and find their own path in life. The image of the herd of people walking together in the rain represents the monotony and conformity of everyday life, while the man who breaks free represents the freedom of thinking for oneself and taking risks. The commercial taps into the viewer's desire for adventure, urging them to leave behind the ordinary and discover something new and exciting.

Overall, the Corona Light TV spot, 'Ditch the Herd', is a motivational call to action that encourages viewers to seize the moment and find their own path in life, while enjoying a refreshing Corona Light beer.

Corona Light TV commercial - Ditch the Herd produced for Corona Light was first shown on television on April 15, 2013.

Frequently Asked Questions about corona light tv spot, 'ditch the herd'

The ad agency chose to film the commercial in Akumal, a beach resort on the Yucatán Peninsula in Mexico. Mr. Rogers was inspired by the decorative holiday lighting in Akumal when he visited on a family vacation and told the creative director on the Corona account about his trip.

1990 Originally airing in 1990, Corona's “O Tannenpalm” commercial is the 3rd longest-running commercial and a holiday tradition. Feliz Navidad!

Passion Island, Cozumel, Mexico. Made famous from the Corona commercials, this beach is a wonderful place to take in the sun, sleep in a hammock, and drink all the Passion Punch you can stand.

Corona Premier TV Spot, 'Unexpectedly Light' Featuring Shaun J. Brown - iSpot.tv.

Procter & Gamble made one for Old Spice and it's just been certified by the Guinness Book of World Records as the longest commercial ever. The company made it to promote Old Spice's new Durascent technology. You probably missed it. The 14-hour ad aired on December 8, 2018, in São Paulo, Brazil, according to Guinness.

The world's longest running TV commercial is the Discount Tire Company's Thank you commercial, produced by Swartwout Productions (Arizona, USA) and first aired in 1975. The same commercial has been aired continuously every year in parts of the USA.

Passion Island Passion Island, Cozumel, Mexico. Made famous from the Corona commercials, this beach is a wonderful place to take in the sun, sleep in a hammock, and drink all the Passion Punch you can stand.

Since 1925 Corona was and still is produced by Groupo Modelo in Tabuca, Mexico, who's also owned by their international distributor, Anheuser-Busch InBev. Since its initial distribution, the brand has released various versions of the beer.

A few highlights: Andy Samberg, Snoop Dogg and Eli Manning team up for the latest beachy spot from Corona Extra.

Corona Extra TV Spot, 'Shades of Blue' Featuring Snoop Dogg, Devin Booker, Vince Carter, Christian Laettner, Sue Bird - iSpot.tv.

Old Spice's Inception-style TV ad is the longest ever at 14 hours - and will run forever online. If you have a product which lasts "forever" then what's the most appropriate way to advertise it? Well, how about with a commercial that will also never end?

The world's longest running TV commercial is the Discount Tire Company's Thank you commercial, produced by Swartwout Productions (Arizona, USA) and first aired in 1975.

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Agenices

Agenices of the Corona Light TV Spot, 'Ditch the Herd'

Corona Light TV commercial - Ditch the Herd
Bandito Brothers

Bandito Brothers is a media company that specializes in producing and directing high-end commercials, music videos, and feature films. Based in Los Angeles, California, the company was founded in 2006...

Corona Light TV commercial - Ditch the Herd
Goodby, Silverstein & Partners

Goodby, Silverstein & Partners is a San Francisco-based creative advertising agency that has been in the business for over 38 years. The company is renowned for creating some of the most memorable and...

Corona Light TV commercial - Ditch the Herd
Horizon Media, Inc.

Horizon Media, Inc. is a leading media agency headquartered in New York City. Founded in 1989 by Bill Koenigsberg, the agency has grown to become one of the largest independent media agencies in the w...

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Corona Light
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