The company's first Valentine's Day cards appeared on store shelves in 1916. Hallmark's first greeting cards in 1915 were printed text and line images made from steel die engravings. A hand-fed press would produced between 500-700 cards per hour. The images were than hand-painted, which each artist adding a color.

Hallmark first offered Valentine's Day cards in 1913 and began producing them in 1916.

And so, whilst Hallmark didn't invent the occasion, greetings card companies certainly profit from this age-old celebration.

Exchanging handmade Valentine's Day cards probably began in America in the early 1700s. Manufactured cards appeared as early as the 1830s. After this time, the availability of paper and a universal postal system made valentines more accessible to the masses.

He was intrigued by the word “hallmark” used by goldsmiths as a mark of quality. Mr. Hall liked that it not only said quality, but also included his family name. So, in 1928, the company began marketing its brand by using the Hallmark name on the back of every card.

In addition, Hallmark movies appeal to viewers' sense of nostalgia for the holidays; as Lin noted, “The holidays run on nostalgia and things that make people happy, and Hallmark movies give people that.” Because little has changed about Hallmark movies since its first film was released and every program aims to capture ...

In the United States, a Hallmark holiday is a holiday that is perceived to exist primarily for commercial purposes, rather than to commemorate a traditionally or historically significant event.

14th century At the end of the 5th century, Pope Gelasius I forbid the celebration of Lupercalia and is sometimes attributed with replacing it with St. Valentine's Day, but the true origin of the holiday is vague at best. Valentine's Day did not come to be celebrated as a day of romance until about the 14th century.

The 8th-century Gelasian Sacramentary recorded the celebration of the Feast of Saint Valentine on February 14. The day became associated with romantic love in the 14th and 15th centuries when notions of courtly love flourished, apparently by association with the "lovebirds" of early spring.

The World's Oldest Valentine's Day Card Dating to February 1477, the love letter was written by Margery Brews to her fiancé John Paston. Margery refers to John as her “right well-beloved Valentine” and beseeches him to marry her despite the fact she hasn't been able to convince her father to increase her dowry.

The production of conversation hearts actually originates in a pharmacy! Back in 1847, Oliver R. Chase created a medication-cutting machine to increase production speed at his Apothecary. Medicinal and binding ingredients were pressed together and sliced into round discs, forming lozenges.

Definition of Hallmark Symbols Gold has several markings or stamps called hallmarks that indicate the gold's provenance, origin, and purity. These symbols guarantee the quality and purity of the gold and are stamped on objects made of gold by licenced organisations.