Progressive television commercial 2015

What the Progressive TV commercial - Jar is about.

Progressive TV Spot, 'Jar' is a witty and humorous advertisement that showcases the brand's dedication to providing customers with quality insurance coverage. In the commercial, a couple's 'uncle' gives them a jar that he says contains their savings account. The couple is initially excited about the prospect of having a sizeable amount of money saved up, but their excitement quickly turns to confusion and frustration when they attempt to access the money inside the jar.

As they struggle with the jar's lid, the narrator reminds viewers that unlike other insurance companies that keep their customers trapped in complicated policies, Progressive offers hassle-free coverage that can be easily customized to meet individual needs. The commercial ends with the couple finally managing to open the jar, only to find it empty.

'Jar' is a great example of Progressive's marketing strategy, which focuses on creating humorous and memorable commercials that showcase the brand's commitment to providing customers with a hassle-free insurance experience. By using relatable characters and situations, the commercial effectively communicates the message that Progressive offers simple and clear insurance policies that won't leave customers feeling trapped or frustrated. Overall, 'Jar' is a clever and entertaining advertisement that effectively highlights the benefits of choosing Progressive as your insurance provider.

Progressive TV commercial - Jar produced for Progressive was first shown on television on May 3, 2015.