What the Rice Krispies TV commercial - So Many Choices is about.

In the vibrant world of breakfast cereals, Rice Krispies reigns supreme with its irresistibly crunchy and magical treats. Now, picture this: you're transported to a whimsical land where the possibilities are endless, and tasty inventions await. That's precisely what the Rice Krispies TV spot, 'So Many Choices,' invites viewers to experience.

As the ad begins, we find ourselves overlooking a sprawling kitchen counter, adorned with an assortment of colorful bowls and boxes. The camera pans across the counter, teasing glimpses of captivating ingredients like melted chocolate, colorful sprinkles, and gooey caramel. Our senses are immediately enraptured by the symphony of crackling noises that reverberate through the air.

Enter a trio of animated Rice Krispies mascots - Snap, Crackle, and Pop. Dressed like young inventors, these mischievous elves click their heels and spring into action, ready to whip up a medley of delicious creations. With their magical prowess and undeniable charm, they embody the spirit of imaginative culinary adventures.

Snap dons his chef's hat, and with a flick of his spatula, conjures up a Rice Krispies square coated in velvety milk chocolate. Next, Crackle, armed with a bucket full of rainbow sprinkles, unleashes a glorious sprinkle storm, transforming a regular Rice Krispies treat into a vibrant explosion of color and joy.

Meanwhile, Pop is busy stirring a steaming pot of creamy caramel. With a twinkle in his eye, he pours the molten caramel over a mound of Rice Krispies, instantly turning it into a delectable caramel delight. The mesmerizing sight and sound of caramel coating the crispy cereal is enough to make anyone's mouth water.

But the surprises don't end there. As the mascots work their culinary magic, the scene becomes a delightful montage of imagination and flavor. Bowls of Rice Krispies transform into delectable ice cream sundaes, luscious cheesecakes, and mouthwatering pies. With each new creation, the viewer is tempted by the sheer variety and unlimited possibilities that Rice Krispies offer.

Throughout the TV spot, a catchy jingle plays in the background, echoing the joy and excitement that permeate the kitchen. The jingle captures the essence of 'So Many Choices,' inviting viewers to unleash their creativity and embrace the limitless potential of Rice Krispies in creating their own scrumptious treats.

As the ad fades out, we're left with a sense of whimsy and the irresistible urge to dive into the world of Rice Krispies, where every spoonful brings a burst of flavor and endless possibilities. The Rice Krispies TV spot, 'So Many Choices,' leaves us inspired to embark on our culinary adventures, fueled by the crunchy, magical delights that only Rice Krispies can offer.

Rice Krispies TV commercial - So Many Choices produced for Rice Krispies was first shown on television on May 10, 2015.