GEICO television commercial 2021

What the GEICO TV commercial - Parking Booth is about.

GEICO is a well-known American insurance company that has gained immense popularity over the years due to its creative advertisements. The company's latest TV spot is no exception, and it features a catchy song by The Foundations.

The commercial, titled "Parking Booth," begins with a man trying to exit a parking garage but is unable to do so because he has lost his ticket. As he gets more and more frustrated, a friendly GEICO representative approaches him and offers to help.

The catchy tune "Build me up Buttercup" by The Foundations kicks in as the representative works her magic, ultimately allowing the man to leave the parking garage with ease. The upbeat song and humorous visuals make for an entertaining ad that is sure to catch viewers' attention.

As the commercial progresses, a chorus of people join in singing "Don't break my heart" as the man's car pulls away, further strengthening the catchy rhythm of the song. The spot ends with the GEICO slogan, "15 minutes could save you 15% or more on car insurance."

This GEICO advertisement stands out from the rest, thanks to its fun song, catchy tune, and humorous visuals. The song by The Foundations has been a fan favorite for decades, and it will surely get stuck in viewers' heads for a long time to come. All in all, this commercial is a great example of GEICO's innovative marketing strategy, which combines creativity and humor to promote its services.

GEICO TV commercial - Parking Booth produced for GEICO was first shown on television on September 26, 2021.

Song from commercial GEICO TV Spot, 'Parking Booth' Song by The Foundations

"Build Me Up Buttercup" is a popular song recorded by the British soul band The Foundations. It was released in 1968 and became one of the band's most well-known and enduring hits. The song was written by Mike d'Abo and Tony Macaulay , with lead vocals performed by Colin Young.

Musical Style and Success: "Build Me Up Buttercup" is a catchy and upbeat pop song that features a blend of soul, pop, and rock elements. It incorporates a memorable melody, lively instrumentation, and a sing-along chorus that has made it a favorite among audiences for decades.

The song achieved significant success upon its release. It reached number 3 on the Billboard Hot 100 chart in the United States, becoming The Foundations' highest-charting single in the country. It also performed well in various other countries, including the United Kingdom, where it reached number 2 on the UK Singles Chart.

Lyrics and Theme: The lyrics of "Build Me Up Buttercup" depict a person who is constantly let down and disappointed by their romantic partner. They express their frustration with being built up with promises and affection, only to be let down and mistreated. Despite the repeated disappointments, the person remains hopeful and asks their partner to "build me up" once again. The use of the name "Buttercup" in the song is symbolic of a generic nickname for a loved one.

Legacy and Popularity: "Build Me Up Buttercup" has remained popular throughout the years and has been featured in various films, television shows, and commercials. Its catchy melody and relatable lyrics have made it a favorite for sing-alongs and karaoke performances. The song has also been covered by numerous artists, further contributing to its enduring popularity.

Conclusion: "Build Me Up Buttercup" by The Foundations is a well-known and beloved song that combines elements of soul, pop, and rock. Its catchy melody, relatable lyrics, and energetic performance have made it a timeless classic that continues to resonate with audiences.