Pillsbury brand The Toaster Strudel is marketed under the Pillsbury brand, formerly of the Pillsbury Company. The product has found considerable success since being deployed in 1985 as competition with Kellogg's Pop-Tarts brand of non-frozen toaster pastries.

Hans Strudel Hans Strudel - a fictional, fun and quirky young boy from the magical place of Breakfurg, a place where people are happy and breakfast is served all day long - is the face of the campaign.

Hans Strudel This kid is the new mascot for Pillsbury Toaster Strudel His name is Hans Strudel, and he will be the Pillsbury Doughboy's newest brand companion. Things that make you ask WHY?

Toaster Strudel launched in the U.S. in 1985, but the brand traces its start back to 1979, when Pillsbury challenged product developer Joe Perozzi to come up with something new. He filled the little flat pastries with raspberry preserves and the brand was officially born.

The strudel is Austrian in origin, and its name comes from the German word Strudel, meaning "whirlpool" - which the pastry resembles when cut to reveal its thin sheet of dough rolled around the filling.

Pillsbury Strawberry Toaster Strudels are a fun, convenient and sweet part of breakfast! With every bite of these pastries you'll taste a flaky crust, gooey, strawberry-flavored filling and creamy icing. Toaster Strudels are the answer to your on-the-go breakfast needs.

According to a press release, Strudel is “a fictional, fun and quirky young boy from the magical place of Breakfurg, a place where people are happy and breakfast is served all day long.”

Nabisco & Kellogg's Toaster pastry

strudel • \STROO-dul\ • noun. : a pastry made from a thin sheet of dough rolled up with filling and baked.

HungaryStrudel / Origin One of the most popular treats in any traditional Viennese café, this iconic dessert is considered by many to be the national dish of Austria. Often mistaken for being of German origin, the oldest known strudel recipe dates back to 1697 and survives today in a handwritten cookbook in the Vienna Town Hall Library.

ENRICHED FLOUR BLEACHED (WHEAT FLOUR, MALTED BARLEY FLOUR, FERROUS SULFATE, NIACIN, THIAMIN MONONITRATE, RIBOFLAVIN, FOLIC ACID), WATER, PALM AND/OR SOYBEAN OIL, SUGAR, HIGH FRUCTOSE CORN SYRUP, CORN SYRUP, DEXTROSE.

A strudel is a type of sweet or savory layered pastry with a filling inside. The history of strudel dates back for hundreds of years, it was made as an easy yet satisfying meal by the poor. The name Strudel comes from the German word for "whirlpool" or "eddy".