Water, Cold Fermented Cane Sugar, Natural Flavors, Cane Sugar, Citric Acid, Sodium Citrate, Malted Rice.

This 5% ABV seltzer contains just 100 calories per can, with less than 1 gram of sugar and 2 grams of carbs. Gluten-free and made with all natural ingredients, including pure cane sugar, sparkling water, and just a touch of natural fruit flavoring, Bud Light Seltzer redefines the concept of spiked seltzers.

The bubbly refreshment of seltzer meets the taste of sweet lemonade! Featuring four bold flavors to choose from like: Strawberry Lemonade, two fruity flavors destined to meet and take over your summer drinking plans. Black Cherry Lemonade, a juicy combination of flavors waiting to meet your fridge.

Note: Although Baldwinsville is the actual home of Bud Light Seltzer, the TV commercials are set in the real town of Seltzer, Pa.

“That's why our new campaign makes it crystal clear - Bud Light Seltzer is '100% Hard Seltzer, 0% Beer.

Both beer and hard seltzer are brewed and fermented from a sugar source that when paired with yeast creates alcohol. This process means hard seltzer somewhat surprisingly falls into the beer category as a “flavored malt beverage,” rather than into a pre-mix category.

White Claw remains the top-selling brand, Truly is in second and Bud Light Seltzer is in third place, according to data from IRI, a Chicago-based market research firm. Sales of Bud Light Seltzer have fallen about 24% last year, the firm said, which is worse than the seltzer category on average, which fell nearly 15%.

“That's why our new campaign makes it crystal clear - Bud Light Seltzer is '100% Hard Seltzer, 0% Beer.

L.B.Z.: Who is the marketing demographic? A.G.: Bud Light Seltzer Lemonade is for any consumer 21 and older who is looking for bold flavor options from their seltzer. We also see this as a way to continue to attract new drinkers to the Bud Light family of products.

Seltzer water can be used as a fun, fizzy finisher for zero-proof and regular cocktails. It can also be used in place of club soda in any of your favorite drink recipes. Try adding a splash to 100% fruit juice along with sliced, fresh fruit. Or add it to your next smoothie for a light, airy treat.

In the US the alcohol is usually made by fermenting cane sugar or malted barley. Hard seltzer products outside of the US have been found to use either neutral spirit, or fermentation of fruit. The alcohol by volume is around 5% and the calorie-content is relatively low.

PERCEIVED AS HEALTHIER Hard seltzer typically contains around 5% alcohol content by volume and is lower in calories than most comparable alcoholic drinks. It's also gluten free and low in sugar, giving off a healthier impression to consumers.