Formulated with sunflower and white tea, this highlight shampoo gently removes dark, dull build-up from lighter locks. Reveal natural-looking blonde with a full spectrum of tones. For use on natural or color-treated hair and for use on highlights and lowlights.

This blonding shampoo's ammonia and peroxide-free formula is enriched with citrus and chamomile to reveal lighter, natural-looking blonde, without the damage of permanent hair colour. With a Citrus Botanical blend, this formula leaves hair strengthened while lightening. Safe for natural blonde and colour-treated hair.

the details. This salon-inspired brightening shampoo is expertly formulated to reactivate faded highlights between salon visits for a natural-looking blonde. Enriched with Avocado oil and vitamin C, this brightening shampoo removes dulling buildup to reveal highlights that look vibrant and enregized with new life.

Aqua, Cetearyl Alcohol, Dimethicone, Behenamidopropyl Dimethylamine, Cetyl Esters, Stearyl Alcohol, Parfum, Caprylyl Methicone, Lactic Acid, Benzoic Acid, Benzyl Alcohol, Isopropyl Palmitate, Disodium EDTA, Stearoxypropyl Dimethylamine, C14-28 Isoalkyl Acid, Glycine, Distearyldimonium Chloride, Helianthus Annuus Seed ...

BRIGHTER, STRONGER HAIR - John Frieda Go Blonder is a mild cleanser that gradually lightens and restores moisture to treated or dry hair for a visibly lighter, brighter, more sunlit shade of blonde.

Yes, this hair-lightening shampoo is formulated to be used as often as desired.

WHAT IT DOES: For blonde that needs a boost, this lightening spray gradually lightens blonde for fresh colour and healthier-looking hair. THE TRANSFORMATIONAL RESULTS: An easy, effective way to brighten dull blonde hair with results in just one use.

This hair-lightening shampoo is safe to use on colour-treated hair. It will help to maintain your hair colour and tone.

This hair-lightening shampoo is safe to use on colour-treated hair. It will help to maintain your hair colour and tone.

On the bottle, the directions state that this product should NOT be used on brown hair of any kind. I understood why this was said because if you have brown hair and have never used Sun-In, you know exactly what the result is: orange hair!

John Frieda's Frizz Ease Original Hair Serum is a fan-favorite for a reason: It works and it's affordable, too. The serum did a surprisingly good job at smoothing my hair (while blocking out humidity and heat styling damage) without weighing it down or feeling greasy.

The amount of time between when someone should wash their hair is different for each person. Most people tend to wash their hair every other day or even every two to three days. But a variety of factors can impact how often you should shampoo.

DON'T USE THIS PRODUCT TOO FREQUENTLY AS YOU WILL DAMAGE YOUR HAIR. THE PRODUCT IS HEAT ACTIVATED SO CONSIDER ON YOUR FIRST USE ONLY USING A BLOW DRYER INSTEAD OF GOING FULL TILT WITH A HEAT IRON.

Can I use Sheer Blonde® Go Blonder Shampoo every day? Yes, this hair-lightening shampoo is formulated to be used as often as desired.

Enter: John Frieda's Go Blonder shampoo - a staple in my shower that costs way less than a trip to the salon and delivers impressive results. I should make it clear first that although this shampoo is color-depositing, it won't magically turn you into a blonde if you have dark brown hair.

“Toners work by depositing color, so they will only enhance the current level or go darker, says Papanikolas. “Toners will not lighten hair, so if your desire is to make your highlights brighter, then a toner is the wrong approach.”