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Big Time Rush is a popular American television series that premiered in 2009, and ran for four seasons until 2013. The show follows the lives of four best friends from Minnesota, who come to Hollywood to become a successful boy band. The group is known as Big Time Rush and is made up of Kendall Schmidt, James Maslow, Carlos Pena Jr., and Logan Henderson.
What made Big Time Rush unique was the fact that the actors in the roles of Kendall, James, Carlos, and Logan were actually a real-life boy band, and they had released their own music during the show's run. Thanks to the popularity of the show and the music, Big Time Rush quickly became a household name, particularly among younger audiences.
Given their commercial success, it's no surprise that the stars of Big Time Rush became in-demand for promotional work. All four actors were sought after for product endorsements and TV commercials, thanks to their large fan base and recognizability from the show. But it was James Maslow who arguably became the most well-known for his commercial work during the show's run.
Maslow's good looks and charm made him a popular choice for advertisers seeking a spokesperson or ambassador. Some of the brands he represented over the years included Coca-Cola, Sketchers, and Nintendo. His work in these commercials, combined with his music career and acting on Big Time Rush, turned Maslow into a bonafide teen heartthrob.
In summary, while all the actors on Big Time Rush enjoyed commercial success, it was James Maslow who became particularly well-known in the advertising world. However, Big Time Rush as a whole, both the show and the band, left a lasting impression on entertainment audiences and pop culture.