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Heineken TV commercial - UEFA Champions League: terremoto del admirador
Heineken

Heineken is a renowned multinational brewing company that has made its mark on the global beer industry. Founded in 1864 by Gerard Adriaan Heineken, the company has a rich history and has become one o...

What the Heineken TV commercial - UEFA Champions League: terremoto del admirador is about.

Heineken TV commercial - UEFA Champions League: terremoto del admirador

Heineken, the popular beer brand, recently released a TV spot titled 'UEFA Champions League: terremoto del admirador' which has been making waves in the advertising industry. The ad, which is entirely in Spanish, features a die-hard soccer fan whose passion for the game knows no bounds.

The ad opens with the fan sitting in his living room, sweating profusely in anticipation of the upcoming UEFA Champions League match. His excitement is palpable, and the camera zooms in on his sweating face, emphasizing his intensity. Suddenly, the floor begins to shake and the fan is thrown off his feet. As the tremors escalate, the fan jumps to his feet, convinced that he is experiencing a genuine earthquake. But as the shaking subsides, he realizes that the 'terremoto' he just felt was nothing but the overwhelming excitement he felt for the match.

Throughout the ad, we see the fan go through a range of emotions as he watches the match, jumping up in excitement, clenching his fists in frustration, and even shedding tears of joy at the final whistle. Heineken's branding is subtly interwoven into the scene, with the fan holding a cold bottle of beer during moments of calm.

The ad's visual effects are impressive, with the filmmakers creating an earthquake-like effect through clever use of cameras and editing. The high-intensity music enhances the overall excitement of the ad and helps to immerse the viewer in the fan's emotions.

Overall, Heineken's new TV spot captures the passion and excitement of soccer fans perfectly, and the brand's subtle product placement is well-executed. The ad is a great example of how brands can connect with their target audience through emotionally resonant content. The 'UEFA Champions League: terremoto del admirador' is a must-watch for soccer enthusiasts and those who appreciate great advertising.

Heineken TV commercial - UEFA Champions League: terremoto del admirador produced for Heineken was first shown on television on March 31, 2022.

Song from commercial Heineken TV Spot, 'UEFA Champions League: terremoto del admirador'

Background"Zadok the Priest" is a piece of music composed by George Frideric Handel in 1727 as one of the four Coronation Anthems for King George II. It was first performed on October 11, 1727, at the coronation of King George II at Westminster Abbey in London. The piece has since become one of Handel's most popular works and is often performed at other coronations and state occasions.

Usage in UEFA Champions LeagueIn 1992, the Union of European Football Associations (UEFA) commissioned English composer Tony Britten to arrange a piece of music for the newly established UEFA Champions League. Britten chose Handel's "Zadok the Priest" as the basis for the new anthem and adapted it to fit the needs of the tournament. The new anthem, titled "UEFA Champions League Anthem," was first performed in 1992 and has since become an iconic part of the tournament.

"The Best Team" is a musical group that has recorded a version of the Champions League Anthem titled "Champions League - Zadok The Priest." The song is available on Spotify and was released in 2010. Additionally, "Champions League - Zadok The Priest Remix" by The Best Team was released in 2013.

Frequently Asked Questions about heineken tv spot, 'uefa champions league: terremoto del admirador'

A UEFA Champions League sponsor since 1994, the Dutch brewer will be a partner for the 2024-27 competition cycle.

Dutch brewer continues long-standing partnership until end of 2024/27 cycle. Uefa has extended its long-standing global partnership with Heineken for the Champions League until the end of the 2024/27 cycle.

Business of UEFA Club Competitions Sponsors The top UEFA club competitions sponsors are Heineken, Turkish Airlines, PlayStation, Lay's, MasterCard, Expedia Group, and Oppo among others. The highest annual sponsorship deal for the 2022/23 UEFA Champions League season went to Heineken.

Heineken has been a partner of the UEFA Women's Champions League and UEFA Women's EUROs since 2021, when the brand made the decision to mirror its men's and women's sponsorships across both football and motorsport.

Heineken® is announcing the extension of its sponsorship with the UEFA Champions League, Europe's premier men's club football competition, from 2024 through 2027. The extension will take the longstanding partnership to 33 years by the time the deal reaches its conclusion.

Heineken® is a worldwide partner of Rugby World Cup, title partner of the Heineken® Champions Cup and a partner of a number of World Rugby Seven's tournaments. Heineken® is the official partner of the prestigious UEFA Champions League, enjoyed by over 4.2 billion people around the world.

Sports marketing research group IMR estimates the current partnership costs Heineken $70 million per year, with the new deal worth more.

Nike 1. Nike – 166 active deals. Nike is the most active sponsor brand in sports so far in 2022. The company has a total of 166 active sponsorship deals across 13 sports globally.

Max Verstappen, current Formula 1 world champion, said of his new role: “Being from The Netherlands myself, it is something truly special to partner up with an iconic Dutch Brand like Heineken. People who know me know that I am very determined and as a driver I do not want to leave any room for error.

The global beer brand Heineken is one of the sponsors of UEFA Champions League. According to Sport Marketing Frontiers, this sponsorship is a massive investment for the Dutch company. Reportedly, Heineken paid $365 mio.

There are reports that UEFA might look to add an airline as a seventh sponsor. Both parties declined to disclose financial details. Sports marketing research group IMR estimates the current partnership costs Heineken $70 million per year, with the new deal worth more.

Stage

StagePrize Money
Winner€20m
Runner-up€15.5m
Semifinalists€12.5m
Quarterfinalists€10.6m

Videos

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Agenices

Agenices of the Heineken TV Spot, 'UEFA Champions League: terremoto del admirador'

Heineken TV commercial - UEFA Champions League: terremoto del admirador
Dentsu Aegis

Dentsu Aegis is a multinational media and digital marketing communications company with its headquarters in London, United Kingdom. The company operates in over 145 countries worldwide, with its servi...

Heineken TV commercial - UEFA Champions League: terremoto del admirador
G2 Worldwide

G2 Worldwide is a global marketing agency that works with some of the biggest brands in the world. The company was founded in 1991 and is headquartered in New York, with offices in over 40 countries....

Heineken TV commercial - UEFA Champions League: terremoto del admirador
Red Urban

Red Urban is a world-renowned creative agency that is known for its cutting-edge marketing strategies and innovative approach to advertising. The company was founded in 2001 by three advertising veter...

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Heineken
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