What the VISA TV commercial - Football Fantasy is about.

In the Visa TV Spot 'Football Fantasy,' Jim Harbaugh the former professional football player and coach takes part in a football-inspired daydream while trying to pay for his groceries with cash instead of a Visa card. The advertisement opens with Jim Harbaugh trying to pay cash for his groceries at a checkout counter. However, the cashier informs him that the store only takes digital payment methods. Then, as Harbaugh swipes his Visa card to pay for the groceries, he gets lost in a hilarious football-inspired fantasy.

The fantasy features Harbaugh as a quarterback for his dream team playing in the Super Bowl. Harbaugh appears as his younger self, sporting his trademark khaki pants and classic hat and finds himself playing alongside former football legends like Jerry Rice, Ronnie Lott, and Steve Young, who are also his teammates now. In the football stadium, Harbaugh and his team are in a tight spot when they call a timeout, giving Jim a chance to quickly pay for his groceries without missing a beat.

The Visa TV Spot 'Football Fantasy' puts a comical twist on the relatable scenario of forgetting to bring your Visa card to the store. The ad effectively showcases the ease and convenience of using Visa digital payments while appealing to sports fans as well. This innovative Visa marketing campaign positions the company as being on-trend and in tune with its customers' needs.

VISA TV commercial - Football Fantasy produced for VISA was first shown on television on September 8, 2013.