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Magnum has launched a new TV spot for its Double Caramel ice cream bar, entitled 'Any Day' that portrays the ultimate indulgent treat. The ad features a series of moments where regular people treat themselves to a delicious Magnum Double Caramel ice cream bar. Each scene captures a different moment when someone realizes that any day can instantly become a special day when enjoying a Magnum treat.
The ad starts by showcasing a young woman getting out of bed and indulging in the creamy caramel ice cream bar as part of her daily morning routine. It then cuts to a group of friends, taking a break from a busy day of work to savor the rich and decadent flavor of Magnum ice cream. The next scene shows a couple walking hand in hand, enjoying the delicious ice cream bars in a romantic moment that becomes special.
The Magnum Double Caramel TV spot is a visual feast, with the caramel oozing out of the delicious ice cream bar, complemented by the background music "I Want Candy" by Bow Wow Wow. The ad effectively combines the satisfying experience of enjoying a Magnum ice cream with everyday moments, showcasing how everyone can make any day special.
This commercial is a perfect representation of Magnum's brand, defined by luxurious, indulgent treats that make life a little sweeter. The cinematography, music, and imagery capture the moment of pure satisfaction a person can experience by enjoying the Magnum Double Caramel ice cream bar any day of the week.
Magnum Double Caramel TV commercial - Any Day produced for Magnum was first shown on television on July 28, 2013.
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