What the TIAA-CREF TV commercial - With You for Life is about.

TIAA-CREF TV Spot, 'With You for Life' is a television advertisement that was created to showcase the company's dedication to its customers throughout their entire life. The commercial is a heartwarming depiction of a parent and child growing up together, with TIAA-CREF being there to support them every step of the way.

The ad starts with a charming young girl at the age of about 8 playing dress-up with her father. As she ages in the commercial, the girl plays with braces, takes her driving test, graduates from college and even attends her father's funeral. Each time, TIAA-CREF is there to provide financial support and guidance to help her and her family navigate each of life's milestones.

The message in this TV spot is one about trust and longevity. It promises that when you invest with TIAA-CREF, they will be there with you for life and through all of life's changes. This ad also emphasizes the importance of planning early and having a long-term outlook to achieve financial goals.

Overall, TIAA-CREF's TV Spot, 'With You for Life' is an endearing and meaningful advertisement that reminds us of the importance of having financial support and guidance from a reliable and trusted source. It's a clear message that TIAA-CREF is committed to being there for their clients at every stage of life.

TIAA-CREF TV commercial - With You for Life produced for TIAA was first shown on television on September 6, 2017.