RISE television commercial 2015

What the RISE TV commercial - How to Rise is about.

RISE, an American television channel, introduced an inspiring TV spot to promote their programming line-up. Titled "How to Rise," the commercial features a motivational song by the iconic rock band Survivor.

As the camera moves through a diverse group of people engaged in various activities, the song "Eye of the Tiger" blasts through the speakers. The ad is focused on the power of self-improvement and personal empowerment, with the message that everyone has the ability to rise to greatness.

The first scene features a young girl in a boxing gym, showcasing her speed and agility while throwing punches at a heavy bag. Next, we see a young athlete running the streets of an urban area, jumping over obstacles and sprinting up stairs. The scenes transition to various individuals in different settings, such as a young musician playing her guitar on a rooftop, a group of friends hiking on a mountain trail, and a couple dancing in front of a breathtaking city skyline.

Throughout the commercial, the encouraging lyrics of the anthem play in the background, urging the viewers to "keep rising to the top," no matter how hard it gets. With each scene, viewers are inspired to chase their dreams and pursue their passions, no matter how difficult or challenging the journey may seem.

In conclusion, the RISE TV Spot, "How to Rise" captures the essence of what it truly means to "rise" to personal greatness. The ad's powerful message, combined with the uplifting song by Survivor, creates a compelling and unforgettable television moment that motivates viewers to keep striving for their goals.

RISE TV commercial - How to Rise produced for RISE was first shown on television on September 14, 2015.

Song from commercial RISE TV Spot, 'How to Rise' Song by Survivor

"Eye of the Tiger" is a popular song by the American rock band Survivor. It was released in 1982 as the theme song for the movie Rocky III, starring Sylvester Stallone. The song was written by Survivor's co-founders, Frankie Sullivan and Jim Peterik.

Theme and MeaningThe song's lyrics convey a message of determination , resilience, and the will to overcome challenges. It reflects the relentless spirit of a fighter, using metaphors like the "eye of the tiger" to symbolize strength and focus. The song's upbeat tempo and powerful vocals contribute to its motivational and energetic feel.

Success and Impact"Eye of the Tiger" became a massive hit, reaching number one on the Billboard Hot 100 chart and staying there for six consecutive weeks. It also achieved international success, topping charts in several countries. The song's popularity was further boosted by its association with the Rocky franchise, as it became strongly linked to the character of Rocky Balboa.

Cultural Significance"Eye of the Tiger" has become an iconic anthem associated with sports, particularly boxing and other competitive activities. Its uplifting and empowering message has made it a popular choice for motivational purposes, such as in workout routines, sports events, and motivational speeches.

The song's enduring popularity has led to its inclusion in numerous films, TV shows, and commercials over the years. It remains a recognizable and beloved song that continues to inspire and energize people around the world.

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