In French, "peloton" literally means "ball," but it is most often used with the meaning "group." It's frequently used in the bicycling context, just as in English, but it can also refer to a group in a marathon or other sporting event.

No longer an exclusive paid membership service or just a bike company, Peloton announced a brand relaunch on Tuesday that includes spreading its wings into the fitness realm, and the introduction of three different membership tiers, including one that's free.

$12.99/mo. After your trial, App One Membership is $12.99/mo. and App+ Membership is $24/mo.

Here's Where Peloton Went Wrong. Most of the backlash about the ad is that it's sexist. The husband wants his wife to get in shape and so he gives her a Peloton, and then looks satisfied as she thanks him for the gift and the transformation. Actually, that part of the backlash seems to me that we're just oversensitive.

Peloton Gym gives you step-by-step self-guided workouts you can take with you to the gym, or do at home or on the go.

Peloton makes a range of home exercise machines and equipment, including bikes and treadmills. It also offers apps that host online fitness classes.

Peloton is often credited with kick-starting the trend of connected fitness: streamed, on-demand home workouts that aim to replicate a traditional studio experience, including live group workouts, the ability to follow a favorite instructor, and a built-in community, but without the stress of scheduling and commuting.

Peloton is a bonafide fitness phenomenon - it has a million impassioned users to whom its bikes and original streaming workouts are a way of life, making it much more than a company that sells exercise equipment, though it does that too.

Pelotons are typically observed during bicycle races in which drafting is permitted, although pelotons also form from cyclist commuter traffic. Pelotons travel as an integrated unit in which each rider makes positional adjustments in response to the movements of adjacent riders and those ahead.

But did you know that Peloton also created a workout app that can be used without purchasing their bike, treadmill or row machine? The Peloton app offers a number of activities you can do at home with minimal equipment including strength training, boxing, yoga, meditation, Pilates and stretching to name a few.

Thanks to well-produced live-streaming and on-demand classes starring self-made celebrity instructors, the Peloton Bike has a devoted following. (And plenty of competition.)

The pandemic became a major boon for Peloton's business Suddenly stuck inside, people turned to at-home fitness and found connection in Peloton's streamed workout classes. The company's share price took off. By May 2020, Peloton reported a 66% increase in sales and a 94% increase in subscribers.