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DIRECTV TV commercial - Painfully Awkward Rob Lowe
DIRECTV

Overview DIRECTV is an American direct broadcast satellite service provider that has been in operation since 1994. It is currently a subsidiary of AT&T Inc. and offers a range of satellite and stream...

What the DIRECTV TV commercial - Painfully Awkward Rob Lowe is about.

DIRECTV TV commercial - Painfully Awkward Rob Lowe

DIRECTV TV Spot, 'Painfully Awkward Rob Lowe' is a series of television commercials that aired in 2015 featuring actor Rob Lowe. The commercial is designed to illustrate the disadvantages of cable television and the benefits of DIRECTV services.

In the commercial, there are two versions of Rob Lowe: one is advertised as a "cool and confident" DIRECTV user, while the other is portrayed as a strange and socially awkward "cable customer." The awkward version of Rob Lowe is shown as an unlikeable character through his strange and uncomfortable behavior.

Throughout the commercial, the awkward version of Rob Lowe displays unusual behavior that makes it difficult for viewers to watch him without feeling uncomfortable. For instance, he talks to a group of children in a deep, monotone voice, wears an oversized turtleneck sweater, and does not know what credit cards are.

On the other hand, the cool version of Rob Lowe is confident, relaxed, and in control. This version exemplifies the traits of a DIRECTV customer who can enjoy high-quality television, choose from a wide variety of channels, and enjoy a seamless viewing experience.

Overall, the commercial is a creative way to showcase to viewers how a cable customer can seem out-of-place and awkward compared to a DIRECTV customer. With this commercial, DIRECTV aims to show that their services are more than just a better choice for watching TV - they can also make you cool, confident, and relaxed.

DIRECTV TV commercial - Painfully Awkward Rob Lowe produced for DIRECTV was first shown on television on October 15, 2014.

Videos

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Actors

Actors who starred in DIRECTV TV Spot, 'Painfully Awkward Rob Lowe'

Micah Cohen photo
Rob Lowe photo
Agenices

Agenices of the DIRECTV TV Spot, 'Painfully Awkward Rob Lowe'

DIRECTV TV commercial - Painfully Awkward Rob Lowe
Grey Global Group Inc.

Grey Global Group Inc. is a renowned advertising and marketing agency that was founded in 1917 by Lawrence Valenstein and Arthur Fatt. The company has its headquarters in New York City and has grown t...

DIRECTV TV commercial - Painfully Awkward Rob Lowe
Hearts & Science

Hearts & Science is a marketing agency that uses data-driven insights to create personalized and effective advertising campaigns. It was founded in 2016 by Scott Hagedorn, who previously served as the...

DIRECTV TV commercial - Painfully Awkward Rob Lowe
iCrossing

iCrossing is a global digital marketing agency that specializes in delivering business growth through its expertise in data-driven strategies, insights, and modern marketing solutions. The company was...

Products

Products Advertised

DIRECTV Broadcast Satellite Service
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