PoisePoise is a company that specializes in feminine care products. According to their website, the company is committed to creating products that help women feel confident and comfortable, no matter...
The Poise TV Spot, 'Hot Flash' is a short but impactful advertisement that captivates the audience's attention from the very start. This commercial is designed to target women who are going through menopause, specifically those who experience hot flashes.
The ad begins with a woman sitting in the boardroom, nervously fanning herself with a stack of papers while her male colleagues look on disapprovingly. As she stands up to deliver her presentation, a hot flash hits her, causing her to panic.
In the next scene, the same woman is shown walking confidently down the hall, wearing a black dress and radiant smile. She breezes past her male colleagues, who are now staring at her in admiration.
The Poise logo appears on the screen, with the tagline "Stay Cool with Poise." The ad ends with a message encouraging viewers to try Poise products for themselves and regain control over their hot flashes.
The commercial is effective because it addresses a common and uncomfortable experience that many women face during menopause. It also provides a solution in the form of Poise products, which promise to help women feel confident and in control. Overall, the Poise TV Spot, 'Hot Flash' is a well-crafted advertisement that successfully resonates with its target audience.
Poise TV commercial - Hot Flash produced for Poise was first shown on television on September 18, 2012.
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