Zillow is a leading online real estate marketplace that connects buyers, sellers, renters and landlords in the United States. The company was founded in 2006 and has since then grown to become the lea...
The Zillow TV spot titled "Returning Soldier" is a heart-warming commercial that tells the story of a US military veteran who has just returned home from service. The commercial begins with the veteran driving towards his new home, which he has found on the Zillow website. As he drives, he excitedly talks to his wife on the phone, describing all the things he can't wait to do with her in their new home.
As he pulls up to the house, a group of neighbors quickly approaches him, welcoming him home and thanking him for his service. The veteran is clearly moved by their kindness and warm welcome, and he thanks them for their support. The commercial concludes with the veteran unlocking the front door to his new home, and his wife running up to him to give him a warm embrace.
Throughout the commercial, viewers are encouraged to visit Zillow to find their own perfect home, and the company uses the narrative of this veteran's homecoming to showcase the emotional connections that people have with their homes. The overarching theme of the commercial is that Zillow wants to help people find a place where they feel welcome and can truly call home.
In conclusion, the Zillow TV spot "Returning Soldier" is a touching tribute to US military veterans, as well as a clever advertising pitch for the Zillow website. Through its thoughtful storytelling and emotional resonance, the commercial effectively showcases Zillow as a company committed to helping people find their perfect homes.
Zillow TV commercial - Returning Soldier produced for Zillow was first shown on television on June 16, 2013.
This commercial plays a song by The Lumineers called Stubborn Love.
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