What the CoverGirl Exhibitionist Mascara TV commercial - Dramatic is about.
The CoverGirl Exhibitionist Mascara TV spot featuring Katy Perry is a visually stunning and dramatic advertisement for the brand's new mascara product.
The spot opens with a close-up shot of Perry's striking blue eyes, accentuated by her long, dark lashes. As she bats her eyelashes, a dramatic drumbeat begins to play and the camera zooms out to reveal Perry's full face, now in bold, colorful makeup, including a vibrant blue eyeshadow.
The shot then transitions to a close-up of the mascara wand as Perry applies the product to her lashes, showing off the mascara's ability to create bold, voluminous lashes.
The rest of the spot is filled with eye-catching visuals, including shots of Perry dancing, her lashes fluttering in the wind, and even a shot of a butterfly emerging from her eye, symbolizing the transformative power of the mascara.
Throughout the spot, Perry's confidence and charisma shine through, making her the perfect ambassador for the CoverGirl brand. The tagline at the end of the spot reads "Get Lash Loud," encouraging viewers to try the product for themselves and make a bold statement with their makeup.
Overall, the CoverGirl Exhibitionist Mascara TV spot featuring Katy Perry is a dynamic and captivating advertisement that showcases the transformative power of makeup and encourages viewers to embrace their own unique style.
CoverGirl Exhibitionist Mascara TV commercial - Dramatic produced for
CoverGirl
was first shown on television on July 28, 2019.
Frequently Asked Questions about covergirl exhibitionist mascara tv spot, 'dramatic' featuring katy perry
Kelsea Ballerini
CoverGirl's Exhibitionist Mascara: Stretch & Strengthen Mascara is “the best mascara I have ever used,” Ballerini proclaims in a commercial for the mascara, which provides up to 60 percent longer lashes. The “Love Is a Cowboy” singer - whose new album, Subject to Change, was released on Friday (Sept.
CoverGirl Lash Blast Cleantopia Mascara TV Spot, 'Plant Power' Featuring Kelsea Ballerini - iSpot.tv.
Niki Taylor
Niki Taylor, in full Nicole Renée Taylor, (born March 5, 1975, Fort Lauderdale, Fla., U.S.), American fashion model best known as a face of the cosmetics company CoverGirl.
The Musk family matriarch opens up about teaching her kids responsibility and rocking a CoverGirl contract at her age. "Now, everybody wants a 70-year-old model in these shoes, on that campaign - I've been very popular."
The Covergirl Lash Blast Cleantopia Mascara is the brand's first plant-powered clean vegan mascara formulated with 100% cellulose plant fibers. Its clean, vegan formula is made with 72% natural origin ingredients and infused with aloe leaf extract, ceramide and sustainably sourced rainforest maracuja oil.
COVERGIRL is very famous, but only half as popular
The (social) media buzz of the U.S. based brand sits at 33 percent who had noticed the brand on social media, in the media or in advertising in the past three months before the survey. Well over a third of U.S. consumers using cosmetics & make-up also use COVERGIRL.
COVERGIRL, a cosmetics category leader, celebrates authenticity, diversity and self-expression through makeup. Born in 1961, COVERGIRL offers accessible, affordable, and inclusive makeup for everyone.
Maye Musk is no stranger to the modeling industry. She began her career more than five decades ago but much of her success has happened later in her life, scoring prominent magazine covers in her 70s. The 74-year-old even appeared in a Beyoncé music video at 65 and became CoverGirl's oldest spokesmodel at age 69.
Maye Musk
After being signed at the age of 69 as a face for CoverGirl cosmetics, Musk took the industry by storm. Maye Musk is living her best life.
CoverGirl has remained one of the most sought-after mass beauty brands for the past six decades, with a wide variety of product offerings for all kinds of consumers - and incredibly affordable prices.
The Covergirl Lash Blast Cleantopia Mascara is the brand's first plant-powered clean vegan mascara formulated with 100% cellulose plant fibers. Its clean, vegan formula is made with 72% natural origin ingredients and infused with aloe leaf extract, ceramide and sustainably sourced rainforest maracuja oil.
The target audience was identified as women 18-54, and initially, the "glamour" ads were targeted at women's magazines, while the "medicated" claims were reserved for teen magazines.